Lead Generation Specialist

Kinsta is a premium managed WordPress hosting provider designed for all types of businesses, small or large. We're the first to be exclusively powered by Google Cloud Platform while utilizing an isolated container system. We believe that constant availability and an outstanding user experience are a must. That’s why we always utilize the latest software and most advanced technology to power our infrastructure.

Location: remote

We are looking for a Lead Generation Specialist to work closely with our content, advertising, and sales teams to deliver a consistently high volume of quality leads in support of Kinsta’s sales goals.

As Kinsta’s Lead Generation Specialist, you will:

  • Investigate, develop, and implement lead generation strategies.
  • Work with other members of Kinsta’s marketing team in the implementation of new strategies and campaigns.
  • Manage the creation of materials to be used in lead capture campaigns such as advertisement graphics, ebooks, white papers, etc.
  • Measure the results of each lead generation strategy and refine strategies over time to improve performance.
  • Perform A/B testing to minimize cost per lead and to maximize lead capture volume.
  • Collaborate closely with other team members to ensure that Kinsta’s lead generation activities are properly aligned with sales priorities and complementary marketing activity.


  • At least 4 years experience working in sales or marketing with lead generation responsibilities.
  • Native-level fluency in English, with excellent written communication skills, impeccable grammar, and the ability to find the right tone based on the audience you’re trying to reach.
  • Rock-solid reliability. This is a fully-remote role, so we insist on hiring consummate professionals.
  • A keen eye for detail.
  • Strong analytical abilities with a high degree of comfort working to achieve quantifiable metrics.

Bonus points:

  • Experience in the SaaS/PaaS/IaaS space in sales or marketing with lead generation responsibilities.
  • Expertise in SEO and use of Google Analytics.
  • Experience working as part of a distributed team utilizing chat (Slack) and video calls on a daily basis.
  • Experience using HubSpot.
  • Experience using collaborative work-management tools like Trello and Jira.
  • Experience working with WordPress(.org), and familiarity with the WordPress ecosystem.


This is a fully-remote role. The Lead Generation Specialist can work from anywhere with reliable broadband internet access.

This position offers a great deal of flexibility, responsibility, and opportunity for growth for the right candidate.

Resumes we receive are stored in Workable’s database only. Your personal data will not be downloaded. Only HR and Hiring Managers have access to the personal data. Data will not be disclosed to third parties. CVs are stored for recruiting purposes exclusively and will be permanently deleted in case of unsuccessful selection. If we believe any of the applicants to be potential future hires, we’ll ask their permission to retain their CVs in Workable's database until the next hiring period. For further information, please check Workable’s Terms of Use.

Kinsta's motivated team is scattered across the globe

You’re in luck! We're actively looking for more talented and tech-savvy co-workers to join our awesome team. If you’re willing to learn a bunch of exciting new technologies at an innovative growing tech company, then please get in touch.

Life at Kinsta

We have plenty of fun at the office and you're welcome to try and beat our current scooter lap record. But we also know when it’s time to batten down the hatches and put in the amount of time and work a startup can sometimes require.

We expect everyone to be honest and forthright with their ideas and contributions. Day-to-day, we challenge each other to constantly raise the bar, encourage unconventional thinking to achieve innovative breakthroughs, and are passionately committed to surpassing our goals.

We're looking for people who can take the initiative and contribute ideas anywhere in the company. We promote continuous learning in a flexible work environment.

What we offer

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Remote working environment

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Remote expense budget

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Kinsta annual retreat

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Competitive base salary

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Paid vacations

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Equal employment opportunity

Kinsta is an equal opportunity employer.

We will not discriminate and will take actions to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, promotions, and other conditions of employment against any employee or job applicant on the bases of race, color, gender, national origin, age, religion, creed, disability, veteran’s status, sexual orientation, gender identity, or gender expression.

How we review and select newcomers

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You apply for one of our open positions

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We have a first interview, which is the first round to getting to know each other (and a compatibility check for us, too)

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We have a second interview where we talk about everything technical and we check your problem solving skills

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After all went well we give you an offer and we do our best to talk you into it (and usually it is not super hard)

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