{"id":22728,"date":"2019-03-30T04:56:43","date_gmt":"2019-03-30T11:56:43","guid":{"rendered":"https:\/\/kinsta.com\/?p=8436"},"modified":"2023-08-25T23:06:49","modified_gmt":"2023-08-25T14:06:49","slug":"conversion-tracking","status":"publish","type":"post","link":"https:\/\/kinsta.com\/jp\/blog\/conversion-tracking\/","title":{"rendered":"WordPress\u306e\u305f\u3081\u306e\u7a76\u6975\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30ac\u30a4\u30c9"},"content":{"rendered":"<p>WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3088\u304f\u8cea\u554f\u3055\u308c\u307e\u3059\u3002\u6210\u529f\u3057\u305fWordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u904b\u55b6\u306a\u3089\u3001\u307e\u305a<strong>\u6700\u901f\u306e\u8aad\u307f\u8fbc\u307f\u901f\u5ea6<\/strong>\u3092\u78ba\u4fdd\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u6b21\u306b\u3001\u3059\u3079\u3066\u306e\u884c\u52d5\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30a2\u30af\u30b7\u30e7\u30f3\u3068\u3044\u3046\u306e\u306f\u3001\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u3078\u306e\u767b\u9332\u3001\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306e\u8a18\u5165\u3001\u305d\u3057\u3066\u3082\u3061\u308d\u3093\u5546\u54c1\u53ca\u3073\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u306a\u3069\u3067\u3059\u3002\u7d50\u5c40\u306e\u3068\u3053\u308d\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3057\u306a\u3044\u3068\u3001\u52b9\u7387\u304c\u3044\u3044\u304b\u3069\u3046\u304b\u5206\u304b\u3089\u306a\u304f\u3066\u3001\u5168\u7136\u52b9\u7387\u3088\u304f\u306a\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65b9\u6cd5\u306b\u96c6\u4e2d\u3057\u3066\u3057\u307e\u3046\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u4eca\u65e5\u306f\u3001WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3001\u4e26\u3073\u306bWooCommerce\u3068Easy Digital Downloads\u3068\u3044\u3063\u305f\u96fb\u5b50\u5546\u53d6\u5f15\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u4e0a\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n<h2>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u304c\u91cd\u8981\u3067\u3042\u308b\u7406\u7531\u306b\u3064\u3044\u3066<\/h2>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\uff08<a href=\"https:\/\/en.wikipedia.org\/wiki\/Conversion_tracking\" target=\"_blank\" rel=\"noopener noreferrer\">\u30e1\u30c7\u30a3\u30a2\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u6e2c\u5b9a<\/a>\uff09\u306f\u3001\u96fb\u5b50\u5546\u53d6\u5f15\u30b5\u30a4\u30c8\u3092\u306f\u3058\u3081\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d6\u30ed\u30b0\u7b49\u3042\u3089\u3086\u308b\u7a2e\u985e\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u3068\u3063\u3066\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u304c\u306a\u3051\u308c\u3070\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u6c7a\u5b9a\u3092\u4e0b\u3059\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u304c\u91cd\u8981\u3067\u3042\u308b\u305d\u306e\u4ed6\u306e\u7406\u7531\u306e\u4f8b\u3092\u4ee5\u4e0b\u306b\u793a\u3057\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/why-conversion-tracking-is-important-1.png\" alt=\"\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u304c\u91cd\u8981\u3067\u3042\u308b\u7406\u7531\" width=\"280\" height=\"202\"><\/p>\n<ul style=\"margin-left: 30px\">\n<li><strong>\u5f79\u306b\u7acb\u3064\u6226\u7565\u304c\u3059\u3050\u5206\u304b\u308a\u307e\u3059\uff1a<\/strong>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u306f\u3058\u3081Facebook\u306e\u5e83\u544a\u306a\u3069\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u3042\u308b\u3082\u306e\u3068\u306a\u3044\u3082\u306e\u304c\u3059\u3050\u306b\u628a\u63e1\u3067\u304d\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u6226\u7565\u3092\u5909\u66f4\u3067\u304d\u307e\u3059\u3002<\/li>\n<li><strong>ROI\uff08\u6295\u8cc7\u53ce\u76ca\u7387\uff09\u306e\u5411\u4e0a\uff1a<\/strong>CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u304c\u975e\u5e38\u306b\u9ad8\u3044\u304c\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u767a\u751f\u3057\u306a\u3044\u5e83\u544a\u3082\u3042\u308a\u307e\u3059\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u5e83\u544a\u3092\u6700\u9069\u5316\u307e\u305f\u306f\u4e00\u6642\u505c\u6b62\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u6295\u8cc7\u53ce\u76ca\u7387\u3092\u5411\u4e0a\u3055\u305b\u306a\u304c\u3089\u8cbb\u7528\u3092\u524a\u6e1b\u3067\u304d\u307e\u3059\u3002<\/li>\n<li><strong>A\/B\u30c6\u30b9\u30c8\uff1a<\/strong>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u30af\u30ea\u30c3\u30af\u6570\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3001\u898b\u8fbc\u307f\u5ba2\u306a\u3069\u306b\u7126\u70b9\u3092\u7d5e\u3063\u305f\u30c6\u30b9\u30c8\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u7a2e\u985e\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u8a66\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u7dd1\u8272\u306e\u30dc\u30bf\u30f3\u5bfe\u8d64\u3044\u30dc\u30bf\u30f3\u306a\u3069\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u53ca\u3073\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u7d30\u304b\u3044\u3068\u3053\u308d\u307e\u3067\u306eA\/B\u30c6\u30b9\u30c8\u306f\u3001<a href=\"https:\/\/kinsta.com\/jp\/blog\/conversion-rate-optimization-tips\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/a>\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u307e\u3059\u3002<\/li>\n<\/ul>\n<blockquote style=\"margin-left: 30px;font-size: 1em\"><p><strong>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3057\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u76ee\u7684\u5730\u3092\u77e5\u3089\u305a\u306b\u8eca\u3092\u904b\u8ee2\u3059\u308b\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002<\/strong>\u30ac\u30bd\u30ea\u30f3\u3092\u7121\u99c4\u306b\u4f7f\u3063\u3066\u3057\u307e\u3046\u3060\u3051\u3067\u3059\u3002\u6295\u8cc7\u3057\u305f\u304a\u91d1\u304c\u7121\u99c4\u306b\u306a\u3089\u306a\u3044\u3088\u3046\u306b\u3001\u50d5\u3089\u306e\u6226\u7565\u306e\u4e00\u74b0\u3068\u3057\u3066\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002\u304a\u5ba2\u69d8\u306e\u304a\u597d\u307f\u3092\u628a\u63e1\u3057\u305f\u4e0a\u3067\u3057\u304b\u6ce8\u76ee\u3092\u5f97\u3089\u308c\u307e\u305b\u3093\u3002&#8211; Divine Rizardo\u3001<a href=\"http:\/\/www.wordstream.com\/blog\/ws\/2014\/02\/13\/tracking-conversions-in-adwords\" target=\"_blank\" rel=\"noopener noreferrer\">WordStream\u30d6\u30ed\u30b0<\/a>\u306b\u30b3\u30e1\u30f3\u30c8\u3057\u305f\u65b9<\/p><\/blockquote>\n<h2>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30ac\u30a4\u30c9<\/h2>\n<p>\u307b\u3068\u3093\u306e\u3069\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u4f7f\u7528\u3057\u3066\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u884c\u3046\u306b\u306f\u3001<strong>\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d4\u30af\u30bb\u30eb<\/strong>\u3068\u547c\u3070\u308c\u308b\u3082\u306e\u3092\u63a1\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u63a1\u7528\u3059\u308b\u306b\u306f\u901a\u5e38\u30011\u00d71\u30d4\u30af\u30bb\u30eb\u306e\u900f\u660eGIF\u3092\u4f7f\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30d4\u30af\u30bb\u30eb\u306fWordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u63b2\u8f09\u3059\u308b\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u304c\u63d0\u4f9b\u3059\u308b\u30b3\u30fc\u30c9\u306e\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u8a2a\u554f\u56de\u6570\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u30a4\u30d9\u30f3\u30c8\u3001\u5e83\u544a\u8868\u793a\u56de\u6570\u3001\u305d\u3057\u3066\u305d\u306e\u4ed6\u306e\u8a2d\u5b9a\u3057\u305f\u3044\u7279\u5b9a\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8ffd\u8de1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/tracking-pixel-guide.png\" alt=\"\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d4\u30af\u30bb\u30eb\u30ac\u30a4\u30c9\" width=\"151\" height=\"191\"><\/p>\n<p>\u3053\u306e\u30ac\u30a4\u30c9\u3067\u306f\u3001Google Analytics\u306e\u76ee\u6a19\u8a2d\u5b9a\u3001Facebook\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d4\u30af\u30bb\u30eb\u3001Twitter\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d4\u30af\u30bb\u30eb\u3068\u3001Google AdWords\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<strong>\u3059\u3079\u3066\u306e\u30b7\u30ca\u30ea\u30aa\u3092\u30ab\u30fc\u30d0\u30fc\u3067\u304d\u307e\u305b\u3093\u304c<\/strong>\u3001\u3053\u306e\u30ac\u30a4\u30c9\u3092\u8aad\u3093\u3067\u3044\u305f\u3060\u304d\u307e\u3059\u3068\u3001<strong>WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u63a1\u7528\u306e\u30a4\u30e1\u30fc\u30b8\u304c\u3064\u304f\u306f\u305a<\/strong>\u3067\u3057\u3087\u3046\u3002\u30ea\u30f3\u30af\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u3001\u3054\u5e0c\u671b\u306e\u7ae0\u306b\u30b8\u30e3\u30f3\u30d7\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<ul style=\"margin-left: 0px\">\n<li><strong style=\"font-size: 18px\">Google Analytics\u306e\u76ee\u6a19\u8a2d\u5b9a<\/strong> <span style=\"font-size: 14px\">(<a href=\"#google-analytics-goals\">\u7ae0\u306b\u30b8\u30e3\u30f3\u30d7<\/a>)<\/span>\n<ul style=\"margin-left: 55px\">\n<li><a href=\"#create-conversion-page\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30da\u30fc\u30b8\u306e\u4f5c\u6210<\/a><\/li>\n<li><a href=\"#create-google-analytics-goals\">Google Analytics\u306e\u76ee\u6a19\u8a2d\u5b9a<\/a><\/li>\n<\/ul>\n<\/li>\n<li><strong style=\"font-size: 18px\">WordPress\u3067\u306eFacebook\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/strong> <span style=\"font-size: 14px\">(<a href=\"#fb-conversion-tracking\">\u7ae0\u306b\u30b8\u30e3\u30f3\u30d7<\/a>)<\/span>\n<ul style=\"margin-left: 55px\">\n<li><a href=\"#fb-conversion-tracking-pixel\">Facebook\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210<\/a><\/li>\n<li><a href=\"#fb-conversion-tracking-wordpress\">WordPress\u3067\u306eFacebook\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/a><\/li>\n<li><a href=\"#fb-conversion-tracking-woocommerce\">WooCommerce\u3067\u306eFacebook\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/a><\/li>\n<li><a href=\"#fb-conversion-tracking-edd\">Easy Digital Downloads\u3067\u306eFacebook\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/a><\/li>\n<\/ul>\n<\/li>\n<li><strong style=\"font-size: 18px\">WordPress\u3067\u306eTwitter\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/strong> <span style=\"font-size: 14px\">(<a href=\"#twitter-conversion-tracking\">\u7ae0\u306b\u30b8\u30e3\u30f3\u30d7<\/a>)<\/span>\n<ul style=\"margin-left: 55px\">\n<li><a href=\"#twitter-conversion-tracking-pixel\">Twitter\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210<\/a><\/li>\n<li><a href=\"#twitter-conversion-tracking-wordpress\">WordPress\u3067\u306eTwitter\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/a><\/li>\n<li><a href=\"#twitter-conversion-tracking-woocommerce\">WooCommerce\u3067\u306eTwitter\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/a><\/li>\n<li><a href=\"#twitter-conversion-tracking-edd\">Easy Digital Downloads\u3067\u306eTwitter\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/a><\/li>\n<\/ul>\n<\/li>\n<li><strong style=\"font-size: 18px\">WordPress\u3067\u306eGoogle AdWords\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/strong> <span style=\"font-size: 14px\">(<a href=\"#adwords-conversion-tracking\">\u7ae0\u306b\u30b8\u30e3\u30f3\u30d7<\/a>)<\/span>\n<ul style=\"margin-left: 55px\">\n<li><a href=\"#adwords-analytics-goal\">WordPress\u3067\u306eGoogle AdWords\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/a><\/li>\n<li><a href=\"#adwords-conversion-code-woocommerce\"> WooCommerce\u3067\u306eGoogle AdWords\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/a><\/li>\n<li><a href=\"#adwords-conversion-code-edd\">Easy Digital Downloads\u3067\u306eGoogle AdWords\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/a><\/li>\n<\/ul>\n<\/li>\n<li><strong style=\"font-size: 18px\">\u540c\u3058\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306e\u8907\u6570\u306e\u5e83\u544a\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/strong> <span style=\"font-size: 14px\">(<a href=\"#track-different-ads\">\u7ae0\u306b\u30b8\u30e3\u30f3\u30d7<\/a>)<\/span>\n<ul style=\"margin-left: 55px\">\n<li><a href=\"#link-adwords-analytics\">\u30aa\u30d7\u30b7\u30e7\u30f31\uff1aAdWords\u3068Google Analytics\u3092\u30ea\u30f3\u30af\u3059\u308b<\/a><\/li>\n<li><a href=\"#utm-parameters\">UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u4f7f\u7528<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2><a id=\"google-analytics-goals\"><\/a>Google Analytics\u306e\u76ee\u6a19\u8a2d\u5b9a<\/h2>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306a\u3089\u3001\u57fa\u672c\u304b\u3089\u59cb\u3081\u308b\u306e\u304c\u4e00\u756a\u3067\u3059\u3002\u305d\u3057\u3066\u305d\u306e\u57fa\u672c\u3068\u3044\u3046\u306e\u306f\u3001<a href=\"https:\/\/support.google.com\/analytics\/answer\/1012040?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">Google Analytics\u3067\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057<\/a>\u3001\u305d\u306e\u76ee\u6a19\u3092WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u306e\u7279\u5b9a\u306e\u884c\u52d5\u306b\u7d50\u3073\u4ed8\u3051\u308b\u3053\u3068\u3067\u3059\u3002\u4eca\u5f8c\u306e\u8ffd\u52a0\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u8a2d\u5b9a\u3092\u7406\u89e3\u3067\u304d\u308b\u70ba\u3001\u307e\u305a\u76ee\u6a19\u306e\u6982\u8981\u3092\u7406\u89e3\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<blockquote style=\"margin-left: 30px;font-size: 1em\"><p>\u76ee\u6a19\u306b\u3088\u3063\u3066\u3001\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u304c\u76ee\u6a19\u3092\u3069\u306e\u7a0b\u5ea6\u9054\u6210\u3057\u3066\u3044\u308b\u304b\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u76ee\u6a19\u3068\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u529f\u306b\u3064\u306a\u304c\u308b\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u304c\u9054\u6210\u3055\u308c\u305f\u3053\u3068\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u3092\u8868\u3057\u3001\u3053\u308c\u306b\u306f\u3001\u8cfc\u5165\uff08e \u30b3\u30de\u30fc\u30b9\u30b5\u30a4\u30c8\uff09\u3001\u30b2\u30fc\u30e0\u306e\u30ec\u30d9\u30eb\u306e\u30af\u30ea\u30a2\uff08\u30e2\u30d0\u30a4\u30eb \u30b2\u30fc\u30e0\u30a2\u30d7\u30ea\uff09\u3001\u9023\u7d61\u5148\u60c5\u5831\u306e\u9001\u4fe1\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b5\u30a4\u30c8\u3084\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u767a\u6398\u30b5\u30a4\u30c8\uff09\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002<\/p><\/blockquote>\n<h3><a id=\"create-conversion-page\"><\/a>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30da\u30fc\u30b8\u306e\u4f5c\u6210<\/h3>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3059\u308b\u65b9\u6cd5\u306f\u6570\u591a\u304f\u3042\u308a\u307e\u3059\u304c\u3001\u6700\u3082\u4e00\u822c\u7684\u306a\u65b9\u6cd5\u306e\u4e00\u3064\u306f\u3001\u9023\u7d61\u30d5\u30a9\u30fc\u30e0\u306e\u9001\u4fe1\u3092\u8ffd\u8de1\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u6bce\u9031\u306e\u65b0\u898f\u898b\u8fbc\u307f\u5ba2\u306e\u6570\u3068\u3001\u305d\u308c\u3089\u306e\u898b\u8fbc\u307f\u5ba2\u3092\u751f\u6210\u3057\u3066\u3044\u308b\u5e83\u544a\u304c\u3069\u3061\u3089\u304b\u308f\u304b\u308a\u307e\u3059\u3002\u6700\u3082\u7c21\u5358\u306a\u65b9\u6cd5\u306f\u3001\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u306e\u30da\u30fc\u30b8\u306e\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u3057\u3066\u5f8c\u7a0b\u306f\u3001\u3053\u306e\u30da\u30fc\u30b8\u306b\u5bfe\u3059\u308bFacebook\u5e83\u544a\u7528\u306e\u30ab\u30b9\u30bf\u30e0\u30a4\u30d9\u30f3\u30c8\u306e\u4f5c\u6210\u65b9\u6cd5\u3055\u3048\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>\u307e\u305a\u3001WordPress\u306e\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002WordPress\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u300c\u56fa\u5b9a\u30da\u30fc\u30b8\u300d\u30e1\u30cb\u30e5\u30fc\u306b\u3042\u308b\u300c\u65b0\u898f\u8ffd\u52a0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u65b0\u3057\u3044\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002\u597d\u304d\u306a\u30bf\u30a4\u30c8\u30eb\u3092\u4ed8\u3051\u3066\u3082\u304b\u307e\u3044\u307e\u305b\u3093\u304c\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u3092\u8a18\u5165\u3057\u305f\u65b9\u306b\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u306b\u306a\u308a\u307e\u3059\u306e\u3067\u3001\u3054\u6ce8\u610f\u304f\u3060\u3055\u3044\u3002\u5f8c\u3067\u4f7f\u7528\u3059\u308b\u70ba\u3001\u30d1\u30fc\u30de\u30ea\u30f3\u30af\uff08URL\uff09\u3092<strong>domain.com\/thank-you\/<\/strong>\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u6b21\u306b\u8a2a\u554f\u8005\u306b\u8868\u793a\u3057\u305f\u3044\u5185\u5bb9\u3092\u8a18\u5165\u3057\u307e\u3059\u3002\u4e0b\u8a18\u306e\u4f8b\u3067\u306f\u3001\u5358\u7d14\u306b\u300c\u304a\u554f\u3044\u5408\u308f\u305b\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002\u65e9\u901f\u9023\u7d61\u3055\u305b\u3066\u3044\u305f\u3060\u304d\u307e\u3059\u3002\u300d\u306b\u3057\u307e\u3057\u305f\u3002\u6e96\u5099\u304c\u6574\u3063\u305f\u3089\u3001\u30da\u30fc\u30b8\u3092\u516c\u958b\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1896px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Create thank you conversion page\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/create-thank-you-conversion-page-1.jpg\" alt=\"c\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002\u300d\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3059\u308b\" width=\"1896\" height=\"961\"><figcaption class=\"wp-caption-text\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u7528\u306e\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002\u300d\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u6b21\u306b\u3001\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u3092\u8a18\u5165\u5f8c\u306b\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002\u300d\u30da\u30fc\u30b8\u306b\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u306f\u3001\u4eba\u6c17\u306e\u3042\u308b\u304a\u554f\u3044\u5408\u308f\u305b\u30d7\u30e9\u30b0\u30a4\u30f3\u3069\u3061\u3089\u304b\u306e\u8a2d\u5b9a\u30e1\u30cb\u30e5\u30fc\u3067\u3082\u3067\u304d\u307e\u3059\u3002\u4ee5\u4e0b\u306b\u3044\u304f\u3064\u304b\u306e\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u8aac\u660e\u3057\u307e\u3059\u3002JavaScript\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u30d5\u30c3\u30af\u3092\u4f7f\u7528\u3057\u3066\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3092\u884c\u308f\u305a\u306b\u3082\u540c\u3058\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u304c\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u521d\u5fc3\u8005\u306a\u3089\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u65b9\u304c\u8a2d\u5b9a\u3057\u3084\u3059\u3044\u3067\u3059\u3002\u6a5f\u80fd\u6027\u306f\u5909\u308f\u308a\u307e\u305b\u3093\u3002<\/p>\n<p><strong>Contact Form 7<\/strong><\/p>\n<p>Contact Form 7\u306b\u306f\u4ee5\u524d\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u5225\u306e\u30da\u30fc\u30b8\u306b\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3059\u308b<code>on_sent_ok<\/code>\u30c7\u30a3\u30ec\u30af\u30c6\u30a3\u30d6\u304c\u3042\u308a\u307e\u3057\u305f\u304c\u3001\u3053\u308c\u306f\u63a8\u5968\u3055\u308c\u306a\u304f\u306a\u308a\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u5fc3\u914d\u3059\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u4e0a\u8a18\u304c\u6a5f\u80fd\u3059\u308b\u305f\u3081\u306b\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306bJavaScript\u3092\u8ffd\u52a0\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u7121\u6599\u306e<a href=\"https:\/\/wordpress.org\/plugins\/code-snippets\/\" target=\"_blank\" rel=\"noopener noreferrer\">Code Snippets<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u6b21\u306b\u3001\u4ee5\u4e0b\u306e\u30b3\u30fc\u30c9\u3092\u4f7f\u7528\u3057\u3066https:\/\/wpdev.ink\/thank-you\/\u3092\u81ea\u5206\u306e\u30da\u30fc\u30b8\u306b\u7f6e\u304d\u63db\u3048\u307e\u3059\u3002<\/p>\n<pre class=\" language-php\"><code class=\" language-php\">add_action( 'wp_footer', function () { ?&gt;\n<span class=\"token tag\"><span class=\"token punctuation\">&lt;<\/span>script<span class=\"token punctuation\">&gt;<\/span><\/span><span class=\"token script language-javascript\">\ndocument<span class=\"token punctuation\">.<\/span><span class=\"token function\">addEventListener<\/span><span class=\"token punctuation\">(<\/span><span class=\"token string\">'wpcf7mailsent'<\/span><span class=\"token punctuation\">,<\/span> <span class=\"token keyword\">function<\/span><span class=\"token punctuation\">(<\/span> event <span class=\"token punctuation\">)<\/span> <span class=\"token punctuation\">{<\/span>\n    location <span class=\"token operator\">=<\/span> <span class=\"token string\">'https:\/\/wpdev.ink\/thank-you\/'<\/span><span class=\"token punctuation\">;<\/span>\n<span class=\"token punctuation\">}<\/span><span class=\"token punctuation\">,<\/span> <span class=\"token boolean\">false<\/span> <span class=\"token punctuation\">)<\/span><span class=\"token punctuation\">;<\/span>\n<\/span><span class=\"token tag\"><span class=\"token punctuation\">&lt;\/<\/span>script<span class=\"token punctuation\">&gt;<\/span><\/span>  \n<span class=\"token php language-php\"><span class=\"token delimiter important\">&lt;?php<\/span> <span class=\"token punctuation\">}<\/span> <span class=\"token punctuation\">)<\/span><span class=\"token punctuation\">;<\/span> <\/span><\/code><\/pre>\n<figure id=\"attachment_14991\" aria-describedby=\"caption-attachment-14991\" style=\"width: 1505px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-14991 size-full\" style=\"font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2017\/01\/contact-form-7-redirect-function-1.png\" alt=\"Contact Form 7\u306e\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u6a5f\u80fd\" width=\"1505\" height=\"821\"><figcaption id=\"caption-attachment-14991\" class=\"wp-caption-text\">Contact Form 7\u306e\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u6a5f\u80fd<\/figcaption><\/figure>\n<div id=\"attachment_14991\" class=\"wp-caption aligncenter\"><\/div>\n<p><strong>Gravity Forms<\/strong><\/p>\n<p>Gravity Forms\u30d7\u30e9\u30b0\u30a4\u30f3\u3067\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3092\u8ffd\u52a0\u3059\u308b\u306b\u306f\u3001\u30d5\u30a9\u30fc\u30e0\u4e0a\u306e\u300cEdit\u300d\uff08\u7de8\u96c6\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u3001\u300cConfirmations\u300d\uff08\u78ba\u8a8d\uff09\u30bf\u30d6\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u6b21\u306b\u300cRedirect\u300d\uff08\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\uff09\u3092\u9078\u629e\u3057\u3001URL\u3092\u5165\u529b\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1514px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" title=\"Gravity Forms redirect\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/gravity-forms-redirect.jpg\" alt=\"Gravity Forms\u306e\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\" width=\"1514\" height=\"804\"><figcaption class=\"wp-caption-text\">Gravity Forms\u306e\u30ea\u30c0\u30a4\u30ec\u30af\u30c8<\/figcaption><\/figure>\n<p>\u3053\u308c\u3067\u3001\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002\u300d\u30da\u30fc\u30b8\u3068\u305d\u308c\u306b\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3059\u308b\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u304c\u3067\u304d\u307e\u3057\u305f\u3002\u76ee\u6a19\u3068\u30ab\u30b9\u30bf\u30e0\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u306e\u4f5c\u6210\u306b\u9032\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><a id=\"create-google-analytics-goals\"><\/a>Google Analytics\u306e\u76ee\u6a19\u8a2d\u5b9a<\/h3>\n<p>\u6b21\u306b\u3001\u4e0a\u8a18\u3067\u4f5c\u6210\u3057\u305f\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002\u300d\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3059\u308b\u57fa\u672c\u7684\u306a\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002Google Analytics\u304c\u65e2\u306b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3055\u308c\u3066\u304a\u308a\u3001\u7a3c\u50cd\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u524d\u63d0\u3068\u3057\u3066\u8aac\u660e\u3057\u307e\u3059\u3002\u305d\u3046\u3067\u306a\u3044\u5834\u5408\u306f\u3001\u307e\u305a\u5f53\u793e\u306e<a href=\"https:\/\/kinsta.com\/jp\/blog\/google-analytics-wordpress\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Analytics\u306e\u63a1\u7528\u65b9\u6cd5\u306b\u3064\u3044\u3066\u306e\u7c21\u5358\u306a\u30ac\u30a4\u30c9<\/a>\u3092\u78ba\u8a8d\u3057\u305f\u4e0a\u3067\u3001\u4e0b\u8a18\u306e\u624b\u9806\u306b\u9032\u3093\u3067\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>\u300c\u7ba1\u7406\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u3001\u76ee\u7684\u306e\u30d3\u30e5\u30fc\u306b\u79fb\u52d5\u3057\u307e\u3059\u3002\u300c\u76ee\u6a19\u300d \u3092\u30af\u30ea\u30c3\u30af\u3057\u3001[\u65b0\u3057\u3044\u76ee\u6a19] \u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<div class=\"warning\" style=\"background: #FFFCE3;padding: 22px;margin-bottom: 22px\">\u65b0\u3057\u3044\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u306b\u306f\u3001Google Analytics\u306e\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u300d\u30ec\u30d9\u30eb\u3067\u306e\u300c\u7de8\u96c6\u6a29\u9650\u300d\u304c\u5fc5\u8981\u3067\u3059\u3002\u305d\u3046\u3067\u306a\u3044\u3068\u3001\u672c\u624b\u9806\u3092\u5b9f\u884c\u3067\u304d\u307e\u305b\u3093\u3002<\/div>\n<figure style=\"width: 1756px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"New Goal in Google Analytics\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/new-goal-google-analytics.jpg\" alt=\"Google Analytics\u306e\u65b0\u3057\u3044\u76ee\u6a19\" width=\"1756\" height=\"797\"><figcaption class=\"wp-caption-text\">Google Analytics\u306e\u65b0\u3057\u3044\u76ee\u6a19<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u3053\u306e\u4f8b\u3067\u306f\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306e\u9001\u4fe1\u3092\u8ffd\u8de1\u3057\u305f\u3044\u70ba\u3001\u300c\u554f\u3044\u5408\u308f\u305b\u300d\u3092\u9078\u629e\u3057\u3001\u300c\u7d9a\u884c\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3059\u3079\u3066\u5f8c\u3067\u3082\u5909\u66f4\u3067\u304d\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1776px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Create contact us goal\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/goal-contact-us.jpg\" alt=\"\u554f\u3044\u5408\u308f\u305b\u76ee\u6a19\u306e\u4f5c\u6210\" width=\"1776\" height=\"1630\"><figcaption class=\"wp-caption-text\">\u554f\u3044\u5408\u308f\u305b\u76ee\u6a19\u306e\u4f5c\u6210<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><\/p>\n<p>\u76ee\u6a19\u306b\u540d\u524d\u3092\u4ed8\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u540d\u524d\u304c\u76ee\u6a19\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u308b\u70ba\u3001\u7279\u306b\u8907\u6570\u306e\u76ee\u6a19\u306e\u3042\u308b\u5834\u5408\u306f\u3001\u308f\u304b\u308a\u3084\u3059\u3044\u540d\u524d\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u300c\u5230\u9054\u30da\u30fc\u30b8\u300d\u3092\u9078\u629e\u3057\u3001\u300c\u7d9a\u884c\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1724px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Google Analytics goal destination\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/google-analytics-goal-destination.jpg\" alt=\"Google Analytics\u76ee\u6a19\u306e\u300c\u5230\u9054\u30da\u30fc\u30b8\u300d\" width=\"1724\" height=\"1189\"><figcaption class=\"wp-caption-text\">Google Analytics\u76ee\u6a19\u306e\u300c\u5230\u9054\u30da\u30fc\u30b8\u300d<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d74<\/strong><\/p>\n<p>\u3053\u306e\u4f8b\u3067\u306f\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u3078\u306e\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u4ed8\u304d\u306e\u4e0a\u8a18\u3067\u4f5c\u6210\u3057\u305f\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002\u300d\u30da\u30fc\u30b8\u3067\u3042\u308b\/thank-you\/\u3092\u4f7f\u7528\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u3053\u306e\u30da\u30fc\u30b8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u4eba\u306fGoogle Analytics\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff08\u65b0\u898f\u898b\u8fbc\u307f\u5ba2\uff09\u3068\u3057\u3066\u767b\u9332\u3055\u308c\u307e\u3059\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u91d1\u984d\u3092\u5272\u308a\u5f53\u3066\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u5404\u65b0\u898f\u898b\u8fbc\u307f\u5ba2\u306f15\u30c9\u30eb\u306e\u4fa1\u5024\u304c\u3042\u308b\u3068\u3057\u307e\u3057\u3087\u3046\u3002\u6b21\u306b\u300c\u4fdd\u5b58\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1718px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Goal details\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/google-analytics-goal-destination-equals.jpg\" alt=\"\u76ee\u6a19\u306e\u8a73\u7d30\" width=\"1718\" height=\"1225\"><figcaption class=\"wp-caption-text\">\u76ee\u6a19\u306e\u8a73\u7d30<\/figcaption><\/figure>\n<p>\u30d2\u30f3\u30c8\uff1aWordPress\u3067\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002\u300d\u30da\u30fc\u30b8\u3092\u4f7f\u7528\u3059\u308b\u969b\u306b\u3001Google\u306b\u305d\u306e\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u70ba\u3001SEO\u30d7\u30e9\u30b0\u30a4\u30f3\u3067\u5fc5\u305a<a href=\"https:\/\/kb.yoast.com\/kb\/how-do-i-noindex-urls\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306a\u3057<\/a>\u306b\u8a2d\u5b9a\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u305d\u3046\u3059\u308b\u3068\u3001\u30d5\u30a9\u30fc\u30e0\u3092\u8a18\u5165\u3057\u306a\u3044\u4eba\u304c\u3053\u306e\u30da\u30fc\u30b8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u307e\u305b\u3093\u3002Google Analytics\u306e\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u300d\u306e\u300c\u76ee\u6a19\u300d\u300c\u30b5\u30de\u30ea\u30fc\u300d\u3067\u76ee\u6a19\u304c\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u76ee\u6a19\u306e\u540d\u524d\u3068\u5b8c\u4e86\u56de\u6570\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002\uff08\u8a2d\u5b9a\u3057\u305f\u5834\u5408\u306f\u76ee\u6a19\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3082\u8868\u793a\u3055\u308c\u307e\u3059\u3002\uff09<\/p>\n<p><img decoding=\"async\" title=\"Completed Google Analytics goals\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/google-analytics-goals-completed.jpg\" alt=\"Google Analytics\u306e\u76ee\u6a19\u306e\u5b8c\u4e86\u6570 width=\" height=\"1167\"><\/p>\n<p>\u4e0a\u8a18\u306fWordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u65b0\u898f\u898b\u8fbc\u307f\u5ba2\u3092\u8ffd\u8de1\u3059\u308b\u6700\u3082\u4e00\u822c\u7684\u306a\u65b9\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002\u305f\u3060\u3057\u3053\u308c\u3067\u306f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u7dcf\u6570\u3068\u30a2\u30af\u30bb\u30b9\u5143\u306e\u30e1\u30c7\u30a3\u30a2\u3057\u304b\u78ba\u8a8d\u3067\u304d\u307e\u305b\u3093\u3002Facebook\u306e\u6709\u6599\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u9054\u6210\u3057\u3066\u3044\u308b\u304b\u308f\u304b\u308a\u307e\u3059\u304c\u3001\uff08\u305d\u308c\u305e\u308c\u306e\u5e83\u544a\u306b\u500b\u5225\u306eUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u7528\u3057\u306a\u3044\u9650\u308a\uff09\u5177\u4f53\u7684\u306b\u3069\u306e\u5e83\u544a\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u9054\u6210\u3057\u3066\u3044\u308b\u304b\u308f\u304b\u308a\u307e\u305b\u3093\u3002\u6b21\u306b\u3001\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u306e\u5e83\u544a\u4e3b\u3092\u51e6\u7406\u3059\u308b\u30d4\u30af\u30bb\u30eb\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3068\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u3069\u306e\u5e83\u544a\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u9054\u6210\u3057\u3066\u3044\u308b\u304b\u3092\u6b63\u78ba\u306b\u78ba\u8a8d\u3057\u3001\u30c7\u30fc\u30bf\u3092\u30d9\u30fc\u30b9\u306b\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u3064\u3044\u3066\u306e\u5224\u65ad\u3092\u4e0b\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2><a id=\"fb-conversion-tracking\"><\/a>WordPress\u3067\u306eFacebook\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/h2>\n<p>Facebook\u306b\u306f\u30e6\u30fc\u30b6\u30fc\u304c\u9a5a\u304f\u307b\u3069\u591a\u3044\u305f\u3081\u3001\u591a\u304f\u306e\u4f01\u696d\u53ca\u3073\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304cFacebook\u306b\u5e83\u544a\u3092\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<a href=\"https:\/\/www.statista.com\/statistics\/264810\/number-of-monthly-active-facebook-users-worldwide\/\" target=\"_blank\" rel=\"noopener noreferrer\">Statista<\/a>\u306b\u3088\u308b\u3068\u30012018\u5e74\u7b2c3\u56db\u534a\u671f\u306e\u6642\u70b9\u3067\u3001Facebook\u306e\u6708\u9593\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570\u306f22.7\u5104\u4eba\u3067\u3057\u305f\u3002<\/p>\n<figure style=\"width: 1000px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2017\/01\/facebook-monthly-active-users.png\" alt=\"Facebook\u306e\u6708\u9593\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570\" width=\"1000\" height=\"743\"><figcaption class=\"wp-caption-text\">Facebook\u306e\u6708\u9593\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570s<\/figcaption><\/figure>\n<p>WordPress\u3067\u306eFacebook\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306f\u30014\u6bb5\u968e\u306e\u624b\u9806\u3067\u3059\u3002<\/p>\n<ul style=\"margin-left: 30px\">\n<li>Facebook\u306e\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210<\/li>\n<li>\u30d4\u30af\u30bb\u30eb\u306eWordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3078\u306e\u8ffd\u52a0<\/li>\n<li>Facebook\u3067\u4f5c\u6210\u3057\u305f\u5e83\u544a\u3078\u306e\u30d4\u30af\u30bb\u30eb\u306e\u9023\u643a<\/li>\n<li>Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u3067\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u6e2c\u5b9a<\/li>\n<\/ul>\n<p>\u4ee5\u4e0b\u3067\u306f\u3001Facebook\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210\u3001WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3078\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3001\u305d\u3057\u3066WooCommerce\u53ca\u3073Easy Digital Downloads\u306a\u3069\u306e\u96fb\u5b50\u5546\u53d6\u5f15\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u4e0a\u306e\u4f7f\u7528\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<p>\u53c2\u8003\u6587\u732e\uff1a<a href=\"https:\/\/kinsta.com\/blog\/conversions-woocommerce-product-pages\/\" target=\"_blank\" rel=\"noopener noreferrer\">WooCommerce\u306e\u5546\u54c1\u30da\u30fc\u30b8\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066<\/a><\/p>\n<h3><a id=\"fb-conversion-tracking-pixel\"><\/a>Facebook\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210<\/h3>\n<p>Facebook\u306b\u306f\u4ee5\u524d\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d4\u30af\u30bb\u30eb\u3068\u5225\u9014\u306e\u30ab\u30b9\u30bf\u30e0\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30d4\u30af\u30bb\u30eb\u304c\u3042\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306f\u975e\u5e38\u306b\u5206\u304b\u308a\u306b\u304f\u304f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3078\u306e\u4e0d\u8981\u306a\u8ca0\u8377\u306e\u304b\u304b\u308b\u3082\u306e\u3067\u3057\u305f\u3002\u5e78\u3044\u306a\u3053\u3068\u306b\u30012016\u5e7410\u6708\u304b\u3089\u3053\u308c\u3089\u306f\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u306a\u304f\u306a\u308a\u3001<a href=\"https:\/\/www.facebook.com\/business\/help\/1686199411616919\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e00\u822c\u7684\u306aFacebook\u30d4\u30af\u30bb\u30eb<\/a>\u3067\u7f6e\u304d\u63db\u3048\u3089\u308c\u307e\u3057\u305f\u3002\u53e4\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d4\u30af\u30bb\u30eb\u3092\u3054\u5229\u7528\u306e\u65b9\u306f\u3001\u305d\u306e\u30d4\u30af\u30bb\u30eb\u306f2017\u5e742\u670815\u65e5\u306b\u7121\u52b9\u306b\u306a\u308a\u307e\u3059\u306e\u3067\u3001\u3054\u6ce8\u610f\u304f\u3060\u3055\u3044\u3002\u3053\u306e\u65b0\u3057\u3044\u4e00\u822c\u7684\u306a\u30d4\u30af\u30bb\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3001\u30ab\u30b9\u30bf\u30e0\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3001<a href=\"https:\/\/kinsta.com\/blog\/ad-retargeting\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/a>\u306a\u3069\u304c1\u3064\u306e\u30b9\u30af\u30ea\u30d7\u30c8\u3067\u5b9f\u884c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u767b\u9332\u3055\u308c\u308b\u671f\u9593\uff09\u306f\u3001\u30d3\u30e5\u30fc\u304b\u3089\u306e1\u65e5\u3068\u30af\u30ea\u30c3\u30af\u304b\u3089\u306e28\u65e5\u3067\u3059\u3002\u4f5c\u6210\u306b\u306f\u4ee5\u4e0b\u306e\u624b\u9806\u306b\u5f93\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>\u307e\u305a\u3001<a href=\"https:\/\/www.facebook.com\/ads\/manager\/pixel\/facebook_pixel\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u306b\u30a2\u30af\u30bb\u30b9\u3057\u307e\u3059\u3002\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u304a\u6301\u3061\u3067\u306a\u3044\u65b9\u306f\u3001\u7121\u6599\u3067\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306fFacebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u30d0\u30c3\u30af\u30a8\u30f3\u30c9\u306e\u4e00\u90e8\u3067\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u300c\u30d4\u30af\u30bb\u30eb\u3092\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u30d4\u30af\u30bb\u30eb\u306e\u540d\u524d\u3092\u5165\u529b\u3057\u307e\u3059\u3002\u4f5c\u6210\u3067\u304d\u308b\u30d4\u30af\u30bb\u30eb\u306f\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u3054\u3068\u306b1\u3064\u306e\u307f\u3067\u3042\u308b\u305f\u3081\u3001\u30d3\u30b8\u30cd\u30b9\u3092\u7279\u5b9a\u3067\u304d\u308b\u72ec\u81ea\u6027\u306e\u3042\u308b\u540d\u524d\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002\u6ce8\uff1a\u30d4\u30af\u30bb\u30eb\u306e\u540d\u524d\u306f\u300c\u30d4\u30af\u30bb\u30eb\u300d\u30bf\u30d6\u306b\u623b\u3063\u3066\u3044\u3064\u3067\u3082\u7de8\u96c6\u3067\u304d\u307e\u3059\u3002<\/p>\n<figure style=\"width: 2059px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Create Facebook pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/create-facebook-pixel.jpg\" alt=\"Facebook\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210\" width=\"2059\" height=\"1143\"><figcaption class=\"wp-caption-text\">Facebook\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><\/p>\n<p>\u30c1\u30a7\u30c3\u30af\u30dc\u30c3\u30af\u30b9\u3092\u30aa\u30f3\u306b\u3057\u3066\u5229\u7528\u898f\u5b9a\u306b\u540c\u610f\u3057\u3001\u300c\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u3053\u308c\u3067\u30d4\u30af\u30bb\u30eb\u304c\u4f5c\u6210\u3055\u308c\u305f\u70ba\u3001\u6b21\u306b\u305d\u306e\u30d4\u30af\u30bb\u30eb\u3092WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u8ffd\u52a0\u3057\u307e\u3059\u3002<\/p>\n<h3><a id=\"fb-conversion-tracking-wordpress\"><\/a>WordPress\u3067Facebook\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>Facebook\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3059\u308b\u306b\u306f\u3001WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u5404\u30da\u30fc\u30b8\u306b\u914d\u7f6e\u3055\u308c\u308b<strong>\u30d4\u30af\u30bb\u30eb\u30d9\u30fc\u30b9\u30b3\u30fc\u30c9<\/strong>\u3068\u3001\u7279\u5b9a\u306e\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306b\u914d\u7f6e\u3055\u308c\u308b<span style=\"text-decoration: underline\">\u30a4\u30d9\u30f3\u30c8\u30b3\u30fc\u30c9<\/span>\u306e2\u7a2e\u985e\u306e\u30b3\u30fc\u30c9\u304c\u5fc5\u8981\u3067\u3059\u3002\uff08\u3069\u3061\u3089\u3082Facebook\u30eb\u30d4\u30af\u30bb\u30eb\u306e\u4e00\u90e8\u3067\u3059\u3002\uff09\u30a4\u30d9\u30f3\u30c8\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u3067\u767a\u751f\u3059\u308b\u884c\u52d5\u306e\u3053\u3068\u3067\u3001Facebook\u306e\u5e83\u544a\u306e\u7d50\u679c\u3068\u3057\u3066\u767a\u751f\u3059\u308b\u3082\u306e\uff08\u6709\u6599\uff09\u3068\u305d\u3046\u3067\u3067\u306a\u3044\u3082\u306e\uff08\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\uff09\u304c\u3042\u308a\u307e\u3059\u3002\u30a4\u30d9\u30f3\u30c8\u30b3\u30fc\u30c9\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u3053\u308c\u3089\u306e\u884c\u52d5\u3092\u8ffd\u8de1\u3057\u5e83\u544a\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30a4\u30d9\u30f3\u30c8\u30b3\u30fc\u30c9\u306f\u305d\u306e\u30a4\u30d9\u30f3\u30c8\u304c\u767a\u751f\u3059\u308b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u7279\u5b9a\u306e\u30da\u30fc\u30b8\u306b\u914d\u7f6e\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<a href=\"https:\/\/www.facebook.com\/business\/help\/952192354843755?helpref=faq_content#createpixel\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u306e\u30a4\u30d9\u30f3\u30c8\u30b3\u30fc\u30c9\u306e\u8a73\u7d30\u306b\u3064\u3044\u3066\u306f\u3053\u3061\u3089\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/a><\/p>\n<p>WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306bFacebook\u306e\u30d4\u30af\u30bb\u30eb\u30b3\u30fc\u30c9\u3092\u8ffd\u52a0\u3059\u308b\u65b9\u6cd5\u306f\u591a\u3044\u3067\u3059\u3002\u6700\u521d\u306e\u65b9\u6cd5\u306f\u3082\u3061\u308d\u3093\u3001&lt;\/head&gt;\u30bf\u30b0\u306e\u76f4\u4e0a\u306b\u624b\u52d5\u3067\u30b3\u30fc\u30c9\u3092\u8ffd\u52a0\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u3092\u884c\u3046\u306b\u306f\u3001<a href=\"https:\/\/kinsta.com\/jp\/blog\/wordpress-admin\/\" target=\"_blank\" rel=\"noopener noreferrer\">WordPress\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9<\/a>\u306e\u300c\u5916\u89b3\u300d\u30e1\u30cb\u30e5\u30fc\u306e \u300c\u30a8\u30c7\u30a3\u30bf\u300d\u3067header.php\u30d5\u30a1\u30a4\u30eb\u3092\u7de8\u96c6\u3057\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u305d\u308c\u3067\u3082Facebook\u306e\u30a4\u30d9\u30f3\u30c8\u30b3\u30fc\u30c9\u3092\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30da\u30fc\u30b8\u306b\u914d\u7f6e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u306e\u4f8b\u3067\u306f\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u3078\u306e\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u3042\u308b\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3057\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u57fa\u672c\u8a2d\u5b9a\u306e\u307e\u307e\u3060\u3068\u30b3\u30fc\u30c9\u306a\u3057\u3067\u5b9f\u65bd\u3057\u3059\u308b\u65b9\u6cd5\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u307e\u305f\u3001\u30a4\u30d9\u30f3\u30c8\u30b3\u30fc\u30c9\u306e\u914d\u7f6e\u306f\u3001\u8a72\u5f53\u306e\u884c\u52d5\u304c\u30da\u30fc\u30b8\u306e\u8aad\u307f\u8fbc\u307f\u6642\u306b\u767a\u751f\u3055\u308c\u308b\u304b\u3001\u307e\u305f\u306f\u8ab0\u304b\u304c\u884c\u52d5\u3092\u3068\u3063\u305f\u3068\u304d\u306b\u30a4\u30f3\u30e9\u30a4\u30f3\u3067\u767a\u751f\u3055\u308c\u308b\u304b\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>WordPress\u958b\u767a\u8005\u304c\u3044\u306a\u3044\u9650\u308a\u3001\u3053\u306e\u6642\u70b9\u3067\u30d7\u30e9\u30b0\u30a4\u30f3\u304c\u5fc5\u8981\u306b\u306a\u3063\u3066\u304d\u307e\u3059\u3002\u6ce8\uff1a2017\u5e744\u670820\u65e5\u306b<a href=\"https:\/\/www.facebook.com\/business\/help\/1292598407460746\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u30d4\u30af\u30bb\u30eb\u304c\u5f37\u5316\u3055\u308c<\/a>\u3001\u300c\u30ab\u30fc\u30c8\u306b\u8ffd\u52a0\u300d\u307e\u305f\u306f\u300c\u8cfc\u5165\u300d\u3078\u306e\u30af\u30ea\u30c3\u30af\u306a\u3069\u3001\u30da\u30fc\u30b8\u4e0a\u306e\u884c\u52d5\u306e\u8ffd\u52a0\u60c5\u5831\u304c\u9001\u4fe1\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30ab\u30b9\u30bf\u30e0\u30a4\u30d9\u30f3\u30c8\u306f\u5b9f\u88c5\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>Facebook\u30d4\u30af\u30bb\u30eb\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u306b\u306f\u3001<a href=\"https:\/\/wordpress.org\/plugins\/pixelyoursite\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Pixel PixelYourSite<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u4f7f\u7528\u3092\u5f37\u304f\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u3053\u306e\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u3067\u3082\u672c\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002\uff17\u4e07\u4ee5\u4e0a\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u304c\u3042\u308a\u3001\u8a55\u4fa1\u306f5\u3064\u661f\u306e\u3046\u30614.9\u3067\u3059\u3002\u5f53\u793e\u304c\u8a66\u9a13\u3057\u3066\u304d\u305f\u3055\u307e\u3056\u307e\u306a\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u3046\u3061\u3001\u3053\u308c\u306f\u306f\u308b\u304b\u306b\u6700\u9ad8\u306eFacebook\u30d4\u30af\u30bb\u30eb\u51e6\u7406\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u4e00\u3064\u3067\u3057\u305f\u3002\u4f7f\u3044\u65b9\u306f\u3068\u3066\u3082\u7c21\u5358\u3067\u3059\u304c\u3001\u884c\u52d5\u53ca\u3073\u30a4\u30d9\u30f3\u30c8\u306e\u8ffd\u52a0\u306a\u3069\u8a73\u7d30\u306a\u6a5f\u80fd\u3082\u3059\u3079\u3066\u5099\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1344px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/wordpress.org\/plugins\/pixelyoursite\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" title=\"Facebook pixel plugin\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/facebook-pixel-plugin.jpg\" alt=\"Facebook Pixel\u30d7\u30e9\u30b0\u30a4\u30f3\" width=\"1344\" height=\"434\"><\/a><figcaption class=\"wp-caption-text\">Facebook Pixel\u30d7\u30e9\u30b0\u30a4\u30f3<\/figcaption><\/figure>\n<p>\u30d7\u30e9\u30b0\u30a4\u30f3\u306b\u306f\u7121\u6599\u3068\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u304c\u3042\u308a\u307e\u3059\u3002 \u3053\u306e\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u3067\u306f\u3001\u7570\u306a\u308b\u90e8\u5206\u3067\u3059\u304c\u3001\u4e21\u65b9\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002\u5358\u306bFacebook\u306e\u5e83\u544a\u304b\u3089\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306e\u3078\u306e\u898b\u8fbc\u307f\u5ba2\u306a\u3069\u306e\u57fa\u672c\u7684\u306a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3059\u308b\u306b\u306f\u3001\u7121\u6599\u7248\u3067\u3082\u5341\u5206\u3067\u3059\u3002WooCommerce\u5546\u54c1\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3059\u308b\u5fc5\u8981\u306e\u3042\u308b\u5834\u5408\u306b\u306f\u3001\u30d7\u30ec\u30df\u30a2\u30e0\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u6295\u8cc7\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u3082\u3046\u4e00\u3064\u306e\u4ee3\u308f\u308a\u306b\u691c\u8a0e\u3067\u304d\u308b\u30d7\u30e9\u30b0\u30a4\u30f3\u306f<a href=\"https:\/\/wordpress.org\/plugins\/pixel-caffeine\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pixel Caffeine<\/a>\u3067\u3059\u3002<\/p>\n<p>WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067Facebook Pixel\u3092\u8a2d\u5b9a\u3059\u308b\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u624b\u9806\u306b\u5f93\u3063\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u306e\u4f8b\u3067\u306f\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u9001\u4fe1\u306e\u898b\u8fbc\u307f\u5ba2\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>\u307e\u305a\u3001\u7121\u6599\u306e<a href=\"https:\/\/wordpress.org\/plugins\/pixelyoursite\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Pixel by PixelYourSite\u30d7\u30e9\u30b0\u30a4\u30f3<\/a>\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u307e\u3059\u3002WordPress\u306e\u30ea\u30dd\u30b8\u30c8\u30ea\u304b\u3089\u3082\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3067\u304d\u307e\u3059\u304c\u3001WordPress\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u30d7\u30e9\u30b0\u30a4\u30f3\u30e1\u30cb\u30e5\u30fc\u306e\u300c\u65b0\u898f\u8ffd\u52a0\u300d\u3067\u691c\u7d22\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1819px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Install Facebook pixel plugin\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/install-facebook-pixel-plugin.jpg\" alt=\"Facebook Pixel\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3059\u308b\" width=\"1819\" height=\"979\"><figcaption class=\"wp-caption-text\">Facebook Pixel\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u6b21\u306b\u3001<a href=\"https:\/\/www.facebook.com\/ads\/manager\/pixel\/facebook_pixel\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u30d4\u30af\u30bb\u30eb\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u306b\u518d\u5ea6\u30ed\u30b0\u30a4\u30f3\u3057\u3001\u30d4\u30af\u30bb\u30ebID\u3092\u30b3\u30d4\u30fc\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1770px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Facebook pixel ID\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/facebook-pixel-id.jpg\" alt=\"Facebook\u30d4\u30af\u30bb\u30ebID\" width=\"1770\" height=\"970\"><figcaption class=\"wp-caption-text\">Facebook\u30d4\u30af\u30bb\u30ebID<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><\/p>\n<p>PixelYourSite\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u753b\u9762\u3067\u3001\u81ea\u5206\u306eFacebook\u30d4\u30af\u30bb\u30ebID\u3092\u300cPixel ID\u300d\uff08\u30d4\u30af\u30bb\u30ebID\uff09\u6b04\u306b\u8cbc\u308a\u4ed8\u3051\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1758px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Add Facebook pixel ID in WordPress\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/add-facebook-pixel-id-wordpress.jpg\" alt=\"Facebook\u30d4\u30af\u30bb\u30ebID\u3092WordPress\u306b\u8ffd\u52a0\u3059\u308b\" width=\"1758\" height=\"938\"><figcaption class=\"wp-caption-text\">Facebook\u30d4\u30af\u30bb\u30ebID\u3092WordPress\u306b\u8ffd\u52a0\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d74<\/strong><\/p>\n<p>\u300cActivate Plugin General Setting\u300d\uff08\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u6709\u52b9\u5316\u306e\u57fa\u672c\u8a2d\u5b9a\uff09\u307e\u3067\u30b9\u30af\u30ed\u30fc\u30eb\u30c0\u30a6\u30f3\u3057\u307e\u3059\u3002\u6b21\u306b\u300cSave Settings\u300d\uff08\u8a2d\u5b9a\u306e\u4fdd\u5b58\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1340px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Pixel ID activate settings\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/pixel-id-activate-settings.jpg\" alt=\"\u30d4\u30af\u30bb\u30ebID\u306e\u6709\u52b9\u5316\u8a2d\u5b9a\" width=\"1340\" height=\"394\"><figcaption class=\"wp-caption-text\">\u30d4\u30af\u30bb\u30ebID\u306e\u6709\u52b9\u5316\u8a2d\u5b9a<\/figcaption><\/figure>\n<figure style=\"width: 911px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Verify Facebook pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/verify-facebook-pixel-1.jpg\" alt=\"Facebook\u30d4\u30af\u30bb\u30eb\u306e\u78ba\u8a8d\" width=\"911\" height=\"608\"><figcaption class=\"wp-caption-text\">Facebook\u30d4\u30af\u30bb\u30eb\u306e\u78ba\u8a8d<\/figcaption><\/figure>\n<p>\u3053\u308c\u3067\u3001Facebook\u30d4\u30af\u30bb\u30eb\u306fWordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u3059\u3079\u3066\u306e\u30da\u30fc\u30b8\u4e0a\u3067\u5b9f\u884c\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u78ba\u8a8d\u3059\u308b\u306b\u306f\u3001Chrome\u306e\u7121\u6599\u306e\u62e1\u5f35\u6a5f\u80fd\u3067\u3042\u308b<a href=\"https:\/\/developers.facebook.com\/docs\/facebook-pixel\/pixel-helper\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u30d4\u30af\u30bb\u30eb\u30d8\u30eb\u30d1\u30fc<\/a>\u3092\u3054\u5229\u7528\u304f\u3060\u3055\u3044\u3002WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u7acb\u3061\u4e0a\u3052\u3066\u3001\u6b63\u5e38\u306b\u6a5f\u80fd\u3059\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u3060\u3051\u3067\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d75<\/strong><\/p>\n<p>\u305d\u308c\u3067\u306f\u30a4\u30d9\u30f3\u30c8\u3092\u8ffd\u52a0\u3057\u307e\u3057\u3087\u3046\u3002 \u300cEvents\u300d\uff08\u30a4\u30d9\u30f3\u30c8\uff09\u30bf\u30d6\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u300cAdd New Event\u300d\uff08\u65b0\u898f\u30a4\u30d9\u30f3\u30c8\u306e\u8ffd\u52a0\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1765px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Add new event\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/facebook-pixel-add-new-event.jpg\" alt=\"facebook pixel\u65b0\u898f\u30a4\u30d9\u30f3\u30c8\u306e\u8ffd\u52a0\" width=\"1765\" height=\"1126\"><figcaption class=\"wp-caption-text\">\u65b0\u898f\u30a4\u30d9\u30f3\u30c8\u306e\u8ffd\u52a0<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d76<\/strong><\/p>\n<p>URL\u306b\u306f\u3001\u5148\u307b\u3069\u4f5c\u6210\u3057\u305f\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002\u30a4\u30d9\u30f3\u30c8\u306e\u7a2e\u985e\u3068\u3057\u3066\u300cLead\u300d\uff08\u65b0\u898f\u898b\u8fbc\u307f\u5ba2\uff09\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u91d1\u984d\u3092\u5272\u308a\u5f53\u3066\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u304c\u3001\u3053\u308c\u306f\u30aa\u30d7\u30b7\u30e7\u30f3\u306b\u904e\u304e\u307e\u305b\u3093\u3002\u6b21\u306b\u300cAdd\u300d\uff08\u8ffd\u52a0\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1125px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Add custom FB event\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/add-custom-event-fb.jpg\" alt=\"\u30ab\u30b9\u30bf\u30e0FB\u30a4\u30d9\u30f3\u30c8\u306e\u8ffd\u52a0\" width=\"1125\" height=\"795\"><figcaption class=\"wp-caption-text\">\u30ab\u30b9\u30bf\u30e0FB\u30a4\u30d9\u30f3\u30c8\u306e\u8ffd\u52a0<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d77<\/strong><\/p>\n<p>\u6b21\u306b\u3001\u300cActivate Events\u300d\uff08\u30a4\u30d9\u30f3\u30c8\u3092\u6709\u52b9\u306b\u3059\u308b\uff09\u3092\u9078\u629e\u3057\u3066\u300cSave Settings\u300d\uff08\u8a2d\u5b9a\u3092\u4fdd\u5b58\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1883px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Save Facebook event\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/save-facebook-event.jpg\" alt=\"Facebook\u30a4\u30d9\u30f3\u30c8\u3092\u4fdd\u5b58\u3059\u308b\" width=\"1883\" height=\"778\"><figcaption class=\"wp-caption-text\">Facebook\u30a4\u30d9\u30f3\u30c8\u3092\u4fdd\u5b58\u3059\u308b<\/figcaption><\/figure>\n<p>\u3053\u308c\u3082Facebook\u30d4\u30af\u30bb\u30eb\u30d8\u30eb\u30d1\u30fc\u62e1\u5f35\u6a5f\u80fd\u3067\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u3092\u95b2\u89a7\u3057\u3001\u3053\u306e\u30da\u30fc\u30b8\u3060\u3051\u3067\u767a\u751f\u3059\u308b\u8ffd\u52a0\u306e\u30a4\u30d9\u30f3\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u304b\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1318px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Verify Facebook lead event\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/verify-lead-event-facebook.jpg\" alt=\"Facebook\u306e\u898b\u8fbc\u307f\u5ba2\u306e\u30a4\u30d9\u30f3\u30c8\u3092\u78ba\u8a8d\u3059\u308b\" width=\"1318\" height=\"874\"><figcaption class=\"wp-caption-text\">Facebook\u306e\u898b\u8fbc\u307f\u5ba2\u306e\u30a4\u30d9\u30f3\u30c8\u3092\u78ba\u8a8d\u3059\u308b<\/figcaption><\/figure>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff08\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306e\u9001\u4fe1\uff09\u3092\u767a\u751f\u3055\u305b\u308bFacebook\u5074\u306e\u5e83\u544a\u3092\u8ffd\u8de1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<a href=\"https:\/\/www.facebook.com\/ads\/manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u3067\u306e\u5e83\u544a\u306e\u4f5c\u6210\u307e\u305f\u306f\u6295\u7a3f\u306e\u5ba3\u4f1d\u306e\u969b\u306b\u3001\u65b0\u3057\u3044\u300cFacebook Pixel\u300d\u3092\u9078\u629e\u3059\u308b\u3088\u3046\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u30c7\u30fc\u30bf\u304cWordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u304b\u3089Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u306b\u9001\u4fe1\u3055\u308c\u308b\u3088\u3046\u306b\u306f\u3001\u30d4\u30af\u30bb\u30eb\u3092\u3059\u3079\u3066\u306e\u5e83\u544a\u306b\u8ffd\u52a0\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059 \u3002<\/p>\n<figure style=\"width: 630px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Facebook ads pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/facebook-ads-pixel.jpg\" alt=\"Facebook\u5e83\u544a\u30d4\u30af\u30bb\u30eb\" width=\"630\" height=\"772\"><figcaption class=\"wp-caption-text\">Facebook\u5e83\u544a\u30d4\u30af\u30bb\u30eb<\/figcaption><\/figure>\n<p>\u4eca\u5f8c\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u307e\u305f\u306f\u898b\u8fbc\u307f\u5ba2\u304c\u767a\u751f\u3059\u308b\u3068\u3001<a href=\"https:\/\/www.facebook.com\/ads\/manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u306e\u300c\u65b0\u898f\u898b\u8fbc\u307f\u5ba2\u300d\u5217\u306b\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1426px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Facebook leads\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/facebook-leads.jpg\" alt=\"Facebook\u306e\u898b\u8fbc\u307f\u5ba2\" width=\"1426\" height=\"561\"><figcaption class=\"wp-caption-text\">Facebook\u306e\u898b\u8fbc\u307f\u5ba2<\/figcaption><\/figure>\n<p>\u4ee5\u4e0a\u3067\u3059\uff01\u3053\u308c\u3067\u3001WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u306e\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u9001\u4fe1\u304b\u3089\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3057\u3001Facebook\u5e83\u544a\u306b\u9023\u643a\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u53ce\u76ca\u3092\u751f\u307f\u51fa\u3059\u5e83\u544a\u3084\u6295\u7a3f\u306e\u5ba3\u4f1d\u304c\u628a\u63e1\u3067\u304d\u3001\u5e83\u544a\u6226\u7565\u304c\u5fae\u8abf\u6574\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3><a id=\"fb-conversion-tracking-woocommerce\"><\/a>WooCommerce\u3067\u306eFacebook\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/h3>\n<p>\u305d\u308c\u3067\u306f\u3001WooCommerce\u3067\u3082Facebook Pixel\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002\u4e0a\u8a18\u3068\u540c\u69d8\u306b<a href=\"https:\/\/wordpress.org\/plugins\/pixelyoursite\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Pixel by PixelYourSite\u30d7\u30e9\u30b0\u30a4\u30f3<\/a>\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u8ffd\u8de1\u3057\u305f\u3044\u5185\u5bb9\u306b\u3088\u308a\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u304c\u5fc5\u8981\u306b\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u5358\u306b\u500b\u3005\u306e\u5546\u54c1\u306b\u5bfe\u3059\u308b\u7279\u5b9a\u306e\u5e83\u544a\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3057\u305f\u3044\u65b9\u306b\u306f\u3001\u7121\u6599\u7248\u3082\u5341\u5206\u3067\u3057\u3087\u3046\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c7\u30fc\u30bf\u306e\u4e00\u74b0\u3068\u3057\u3066\u300c\u5024\u3068\u901a\u8ca8\u300d\u3082\u9001\u4fe1\u3057\u305f\u3044\u5834\u5408\u306b\u306f\u3001\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u3082\u3046\u4e00\u3064\u306e\u4ee3\u308f\u308a\u306b\u691c\u8a0e\u3067\u304d\u308b\u30d7\u30e9\u30b0\u30a4\u30f3\u306f<a href=\"https:\/\/wordpress.org\/plugins\/pixel-caffeine\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pixel Caffeine<\/a>\u3067\u3059\u3002<\/p>\n<p>WooCommerce\u306a\u3069\u306e\u96fb\u5b50\u5546\u53d6\u5f15\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3059\u308b\u969b\u306e\u3082\u3046\u4e00\u3064\u306e\u63a8\u5968\u4e8b\u9805\u306f\u3001\u8cfc\u5165\u5f8c\u306e\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u306e\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u306b\u983c\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u81ea\u5206\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u652f\u6255\u3044\u3092\u51e6\u7406\u3059\u308b\u3053\u3068\u3067\u3059\u3002PayPal\u53ca\u3073Stripe\u306a\u3069\u306e<a href=\"https:\/\/kinsta.com\/blog\/woocommerce-payment-gateways\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u652f\u6255\u3044\u30b2\u30fc\u30c8\u30a6\u30a7\u30a4<\/a>\u306e\u591a\u304f\u3067\u306f\u3001WooCommerce\u306e\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u30d7\u30ed\u30bb\u30b9\u306e\u4e00\u74b0\u3068\u3057\u3066\u81ea\u5206\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u306e\u51e6\u7406\u3092\u8a31\u53ef\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u306fWordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306bSSL\u8a3c\u660e\u66f8\u304c\u5fc5\u8981\u3067\u3059\u304c\u3001<a href=\"https:\/\/kinsta.com\/jp\/blog\/free-ssl-hosting\/\" target=\"_blank\" rel=\"noopener noreferrer\">SSL\u8a3c\u660e\u66f8\u3092\u7121\u6599\u3067\u63d0\u4f9b\u3057\u3066\u3044\u308b<\/a>WordPress\u5c02\u7528\u30b5\u30fc\u30d0\u30fc\u4f1a\u793e\u304c\u591a\u3044\u3067\u3059\u3002\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u306e\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3092\u6392\u9664\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u30c7\u30fc\u30bf\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u304c\u6539\u5584\u3055\u308c\u3001\u30d7\u30ed\u30bb\u30b9\u81ea\u4f53\u3082\u3088\u308a\u30b7\u30f3\u30d7\u30eb\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>Square\u3092\u4f7f\u7528\u3057\u3066\u3044\u307e\u3059\u304b\uff1f \u3053\u3061\u3089\u306e<a href=\"https:\/\/kinsta.com\/jp\/blog\/stripe-vs-square\/\">Stripe\u3068Square\u3092\u8a73\u7d30\u306b\u6bd4\u8f03\u3057\u3066\u3044\u308b\u8a18\u4e8b<\/a>\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>PixelYourSite\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u753b\u9762\u3067\u3001\u300cWooCommerce Setup\u300d\uff08WooCommerce\u306e\u8a2d\u5b9a\uff09\u30bf\u30d6\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u6b21\u306b\u3001\u300cEnable Facebook Dynamic Products Ads\u300d\uff08Facebook\u306e\u52d5\u7684\u5546\u54c1\u5e83\u544a\u3092\u6709\u52b9\u306b\u3059\u308b\uff09\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1090px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Facebook pixel WooCommerce setup\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/facebook-pixel-woocommerce-setup.jpg\" alt=\"Facebook Pixel\u306eWooCommerce\u8a2d\u5b9a\" width=\"1090\" height=\"956\"><figcaption class=\"wp-caption-text\">Facebook Pixel\u306eWooCommerce\u8a2d\u5b9a<\/figcaption><\/figure>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u3059\u3079\u3066\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u30a4\u30d9\u30f3\u30c8\u304c\u30a2\u30af\u30c6\u30a3\u30d6\u306b\u306a\u308a\u3001FB\u306e\u52d5\u7684\u5e83\u544a\u306e\u5b9f\u884c\u306b\u5fc5\u8981\u306a\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3042\u308bcontent_ids\u3068content_type\u304c\u53d6\u5f97\u3055\u308c\u307e\u3059\u3002\u3053\u306e\u4f8b\u3067\u306f\u3001\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u306e\u300c\u8cfc\u5165\u300d\u30a4\u30d9\u30f3\u30c8\u3067\u3042\u308b\u4ee5\u4e0b\u306e\u6a5f\u80fd\u304c\u6709\u52b9\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u306e\u307f\u77e5\u308a\u305f\u3044\u3067\u3059\u3002WooCommerce\u306b\u306f\u52d5\u7684\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u30da\u30fc\u30b8\u304c\u3042\u308b\u70ba\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u767b\u9332\u3055\u308c\u308b\u306b\u306f\u3001\u30a4\u30d9\u30f3\u30c8\u304c\u7279\u5b9a\u306e\u6761\u4ef6\u3092\u6e80\u305f\u3055\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<figure style=\"width: 1814px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"WooCommerce purchase event on thank you page\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/woocommerce-purchase-event-thank-you-page.jpg\" alt=\"WooCommerce\u306e\u300c\u8cfc\u5165\u300d\u30a4\u30d9\u30f3\u30c8\u306e\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\"\" width=\"1814\" height=\"1200\"><figcaption class=\"wp-caption-text\">WooCommerce\u306e\u300c\u8cfc\u5165\u300d\u30a4\u30d9\u30f3\u30c8\u306e\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u6b21\u306b\u4e0b\u306b\u30b9\u30af\u30ed\u30fc\u30eb\u30c0\u30a6\u30f3\u3057\u300cActivate WooCommerce Pixel Settings\u300d\uff08WooCommerce\u306e\u30d4\u30af\u30bb\u30eb\u8a2d\u5b9a\u3092\u6709\u52b9\u306b\u3059\u308b\uff09\u3092\u9078\u629e\u3057\u3001\u300cSave Settings\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1537px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Activate WooCommerce pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/activate-woocommerce-pixel.jpg\" alt=\"WooCommerce\u306e\u30d4\u30af\u30bb\u30eb\u8a2d\u5b9a\u3092\u6709\u52b9\u306b\u3059\u308b\" width=\"1537\" height=\"570\"><figcaption class=\"wp-caption-text\">AWooCommerce\u306e\u30d4\u30af\u30bb\u30eb\u8a2d\u5b9a\u3092\u6709\u52b9\u306b\u3059\u308b<\/figcaption><\/figure>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff08WooCommerce\u30b5\u30a4\u30c8\u306e\u8cfc\u5165\uff09\u3092\u767a\u751f\u3055\u305b\u308bFacebook\u5074\u306e\u5e83\u544a\u3092\u8ffd\u8de1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<a href=\"https:\/\/www.facebook.com\/ads\/manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u3067\u306e\u5e83\u544a\u306e\u4f5c\u6210\u307e\u305f\u306f\u6295\u7a3f\u306e\u5ba3\u4f1d\u306e\u969b\u306b\u3001\u65b0\u3057\u3044\u300cFacebook Pixel\u300d\u3092\u9078\u629e\u3059\u308b\u3088\u3046\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u7e70\u308a\u8fd4\u3057\u307e\u3059\u304c\u3001\u30c7\u30fc\u30bf\u304cWooCommerce\u30b5\u30a4\u30c8\u304b\u3089Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u306b\u9001\u4fe1\u3055\u308c\u308b\u3088\u3046\u306b\u306f\u3001\u30d4\u30af\u30bb\u30eb\u3092\u3059\u3079\u3066\u306e\u5e83\u544a\u306b\u8ffd\u52a0\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059 \u3002<\/p>\n<figure style=\"width: 630px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class title=\"Facebook ads pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/facebook-ads-pixel.jpg\" alt=\"Facebook\u5e83\u544a\u30d4\u30af\u30bb\u30eb\" width=\"630\" height=\"772\"><figcaption class=\"wp-caption-text\">Facebook\u5e83\u544a\u30d4\u30af\u30bb\u30eb<\/figcaption><\/figure>\n<p>\u4eca\u5f8c\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u307e\u305f\u306f\u898b\u8fbc\u307f\u5ba2\u304c\u767a\u751f\u3059\u308b\u3068\u3001<a href=\"https:\/\/www.facebook.com\/ads\/manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u306e\u300c\u8cfc\u5165\u300d\u5217\u306b\u8868\u793a\u3055\u308c\u307e\u3059\u3002Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u306e\u5217\u3092\u77e5\u308a\u305f\u3044\u5185\u5bb9\u304c\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3067\u304d\u307e\u3059\u3002\u4e0a\u8a18\u306e\u4f8b\u3067\u306f\u3001\u300c\u65b0\u898f\u898b\u8fbc\u307f\u5ba2\u300d\u306e\u30a4\u30d9\u30f3\u30c8\u7a2e\u985e\u3092\u4f7f\u7528\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u4eca\u56de\u306e\u4f8b\u3067\u306f\u3001\u300c\u8cfc\u5165\u300d\u306e\u30a4\u30d9\u30f3\u30c8\u7a2e\u985e\u306b\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1485px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Facebook ads manager purchase column\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/facebook-ads-manager-purchase-column.jpg\" alt=\"Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u306e\u300c\u8cfc\u5165\u300d\u5217\" width=\"1485\" height=\"1044\"><figcaption class=\"wp-caption-text\">Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u306e\u300c\u8cfc\u5165\u300d\u5217<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73\uff08\u30aa\u30d7\u30b7\u30e7\u30f3\uff09<\/strong><\/p>\n<p>\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u3092\u3054\u5229\u7528\u306e\u5834\u5408\u306f\u3001\u300cEnable Value\u300d\uff08\u5024\u3092\u6709\u52b9\u306b\u3059\u308b\uff09\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5546\u54c1\u8cfc\u5165\u306e\u91d1\u984d\u304cFacebook\u306b\u6e21\u3055\u308c\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1802px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"WooCommerce value conversion pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/woocommerce-value-conversion-pixel.jpg\" alt=\"WooCommerce\u306e\u5024\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30d4\u30af\u30bb\u30eb\" width=\"1802\" height=\"1330\"><figcaption class=\"wp-caption-text\">WooCommerce\u306e\u5024\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30d4\u30af\u30bb\u30eb<\/figcaption><\/figure>\n<p>\u305d\u306e\u5f8c\u3001\u300cPurchase Conversion Value (Facebook Pixel)\u300d\uff08\u8cfc\u5165\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\uff08Facebook\u30d4\u30af\u30bb\u30eb\uff09\uff09\u306a\u3069\u306e\u5217\u3092\u8ffd\u52a0\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001Facebook\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u3067\u8a72\u5f53\u306e\u30c7\u30fc\u30bf\u304c\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1489px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Purchase conversion value\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/purchase-conversion-value-facebook.jpg\" alt=\"\u8cfc\u5165\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024facebook\" width=\"1489\" height=\"1048\"><figcaption class=\"wp-caption-text\">\u8cfc\u5165\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024<\/figcaption><\/figure>\n<p>\u4ee5\u4e0a\u3067\u3059\uff01\u3053\u308c\u3067\u3001WooCommerce\u306e\u3059\u3079\u3066\u306e\u58f2\u4e0a\u3092Facebook\u306e\u5e83\u544a\u3067\u78ba\u5b9f\u306b\u8ffd\u8de1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<h3><a id=\"fb-conversion-tracking-edd\"><\/a>Easy Digital Downloads\u3067\u306eFacebook\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/h3>\n<p>Easy Digital Downloads\u3092\u3054\u5229\u7528\u306e\u65b9\u306e\u3053\u3068\u3082\u5fd8\u308c\u3066\u3044\u307e\u305b\u3093\u3002\u5b9f\u306f\u3001\u50d5\u3089\u3082<a href=\"https:\/\/kinsta.com\/blog\/easy-digital-downloads\/\" target=\"_blank\" rel=\"noopener noreferrer\">EDD\u304c\u5927\u597d\u304d\u3067\u3059<\/a>\uff01\u5e78\u3044\u306a\u3053\u3068\u306b\u3001<a href=\"https:\/\/wordpress.org\/plugins\/pixelyoursite\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Pixel by PixelYourSite\u30d7\u30e9\u30b0\u30a4\u30f3<\/a>\u306fEDD\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u3092\u8cfc\u5165\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3082\u3046\u4e00\u3064\u306e\u4ee3\u308f\u308a\u306b\u691c\u8a0e\u3067\u304d\u308b\u30d7\u30e9\u30b0\u30a4\u30f3\u306f<a href=\"https:\/\/wordpress.org\/plugins\/pixel-caffeine\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pixel Caffeine<\/a>\u3067\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>PixelYourSite\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u753b\u9762\u3067\u3001\u300cEasy Digital Downloads\u300d\u30bf\u30d6\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u6b21\u306b\u3001\u300cEnable Facebook Dynamic Products Ads\u300d\uff08Facebook\u306e\u52d5\u7684\u5546\u54c1\u5e83\u544a\u3092\u6709\u52b9\u306b\u3059\u308b\uff09\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1541px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Easy Digital Downloads conversion pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/easy-digitial-downloads-conversion-pixel.jpg\" alt=\"Easy Digital Downloads\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30d4\u30af\u30bb\u30eb\" width=\"1541\" height=\"1073\"><figcaption class=\"wp-caption-text\">Easy Digital Downloads\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30d4\u30af\u30bb\u30eb<\/figcaption><\/figure>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u3059\u3079\u3066\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u30a4\u30d9\u30f3\u30c8\u304c\u30a2\u30af\u30c6\u30a3\u30d6\u306b\u306a\u308a\u3001FB\u306e\u52d5\u7684\u5e83\u544a\u306e\u5b9f\u884c\u306b\u5fc5\u8981\u306a\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3042\u308bcontent_ids\u3068content_type\u304c\u53d6\u5f97\u3055\u308c\u307e\u3059\u3002\u3053\u306e\u4f8b\u3067\u306f\u3001EDD\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u300c\u6210\u529f\u3057\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u306e\u300c\u8cfc\u5165\u300d\u30a4\u30d9\u30f3\u30c8\u3067\u3042\u308b\u4ee5\u4e0b\u306e\u6a5f\u80fd\u304c\u6709\u52b9\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u306e\u307f\u77e5\u308a\u305f\u3044\u3067\u3059\u3002EDD\u306b\u306f\u300c\u6210\u529f\u3057\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u304c\u3042\u308b\u70ba\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u767b\u9332\u3055\u308c\u308b\u306b\u306f\u3001\u30a4\u30d9\u30f3\u30c8\u304c\u7279\u5b9a\u306e\u6761\u4ef6\u3092\u6e80\u305f\u3055\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u305d\u3057\u3066\u3001\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u3092\u8cfc\u5165\u3057\u305f\u70ba\u3001Facebook\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u3092\u9001\u4fe1\u3059\u308b\u300cEnable Value\u300d\uff08\u5024\u3092\u6709\u52b9\u306b\u3059\u308b\uff09\u30aa\u30d7\u30b7\u30e7\u30f3\u3082\u9078\u629e\u3067\u304d\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1798px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Easy Digital Downloads purchase event\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/easy-digital-downloads-purchase-event.jpg\" alt=\"Easy Digital Downloads\u306e\u300c\u8cfc\u5165\u300d\u30a4\u30d9\u30f3\u30c8\" width=\"1798\" height=\"826\"><figcaption class=\"wp-caption-text\">Easy Digital Downloads\u306e\u300c\u8cfc\u5165\u300d\u30a4\u30d9\u30f3\u30c8<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u6b21\u306b\u4e0b\u306b\u30b9\u30af\u30ed\u30fc\u30eb\u30c0\u30a6\u30f3\u3057\u300cActivate Easy Digital Downloads Pixel Settings\u300d\uff08 Easy Digital Downloads\u306e\u30d4\u30af\u30bb\u30eb\u8a2d\u5b9a\u3092\u6709\u52b9\u306b\u3059\u308b\uff09\u3092\u9078\u629e\u3057\u3001\u300cSave Settings\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" title=\"Activate Easy Digital Downloads pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/activate-easy-digital-downloads-pixel-settings.jpg\" alt=\"Easy Digital Downloads\u306e\u30d4\u30af\u30bb\u30eb\u8a2d\u5b9a\u3092\u6709\u52b9\u306b\u3059\u308b\" width=\"1580\" height=\"310\">Easy Digital Downloads\u306e\u30d4\u30af\u30bb\u30eb\u8a2d\u5b9a\u3092\u6709\u52b9\u306b\u3059\u308b\/caption]<\/p>\n<p>\u4ee5\u4e0a\u3067\u3059\uff01\u3053\u308c\u3067\u3001EDD\u306e\u3059\u3079\u3066\u306e\u58f2\u4e0a\u3092Facebook\u306e\u5e83\u544a\u3067\u78ba\u5b9f\u306b\u8ffd\u8de1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u00a0<\/p>\n<h2><a id=\"twitter-conversion-tracking\"><\/a>Twitter\u3067\u306eFacebook\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/h2>\n<p>\u00a0<\/p>\n<p>Twitter\u306b\u306f\u30e6\u30fc\u30b6\u30fc\u304c\u9a5a\u304f\u307b\u3069\u591a\u3044\u305f\u3081\u3001\u591a\u304f\u306e\u4f01\u696d\u53ca\u3073\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304cTwitter\u306b\u5e83\u544a\u3092\u51fa\u3057\u3066\u3044\u307e\u3059\u3002Facebook\u307b\u3069\u5927\u304d\u304f\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001<a href=\"https:\/\/www.statista.com\/statistics\/282087\/number-of-monthly-active-twitter-users\/\" target=\"_blank\" rel=\"noopener noreferrer\">Statista<\/a>\u306b\u3088\u308b\u3068\u30012018\u5e74\u7b2c3\u56db\u534a\u671f\u306e\u6642\u70b9\u3067\u3001Twitter\u306e\u6708\u9593\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570\u306f326\u767e\u4e07\u4eba\u3067\u3057\u305f\u3002\u3054\u5b58\u77e5\u306e\u3088\u3046\u306b\u3001Twitter\u306e\u524d\u5e74\u6bd4\u6210\u9577\u7387\u306f\u308f\u305a\u304b\u306b\u4f4e\u4e0b\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u6708\u9593\u306e\u30e6\u30fc\u30b6\u30fc\u6570\u306f\u3042\u307e\u308a\u5909\u308f\u308a\u307e\u305b\u3093\u3002Kinsta\u306e\u30b9\u30bf\u30c3\u30d5\u3082Twitter\u304c\u5927\u597d\u304d\u3067\u3059\uff01<\/p>\n<figure style=\"width: 1000px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2017\/01\/twitter-monthly-active-users.png\" alt=\"Twitter\u306e\u6708\u9593\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570\" width=\"1000\" height=\"743\"><figcaption class=\"wp-caption-text\">Twitter\u306e\u6708\u9593\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570<\/figcaption><\/figure>\n<p>\u4ee5\u4e0b\u3067\u306f\u3001Twitter\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210\u3001WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3078\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3001\u305d\u3057\u3066WooCommerce\u53ca\u3073Easy Digital Downloads\u306a\u3069\u306e\u96fb\u5b50\u5546\u53d6\u5f15\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u4e0a\u306e\u4f7f\u7528\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<h3><a id=\"twitter-conversion-tracking-pixel\"><\/a>Twitter\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d4\u30af\u30bb\u30eb\u306e\u4f5c\u6210<\/h3>\n<p>\u00a0<\/p>\n<p>Twitter\u306fFacebook\u3088\u308a\u3082\u306f\u308b\u304b\u306b\u6271\u3044\u3084\u3059\u304f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30bf\u30b0\u3068\u3044\u3046\u5358\u4e00\u306e\u30d4\u30af\u30bb\u30eb\u304c\u3042\u308a\u307e\u3059\u3002Twitter\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d4\u30af\u30bb\u30eb\u3092\u4f5c\u6210\u3059\u308b\u306b\u306f\u4ee5\u4e0b\u306e\u624b\u9806\u306b\u5f93\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p><a href=\"https:\/\/ads.twitter.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter\u5e83\u544a<\/a>\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u304a\u6301\u3061\u3067\u306a\u3044\u65b9\u306f\u3001\u7121\u6599\u3067\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002\u300c\u30c4\u30fc\u30eb\u300d\u30e1\u30cb\u30e5\u30fc\u306b\u3042\u308b\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1211px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Twitter ads conversion tracking\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-ads-conversion-tracking.jpg\" alt=\"Twitter\u5e83\u544a\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\" width=\"1211\" height=\"291\"><figcaption class=\"wp-caption-text\">Twitter\u5e83\u544a\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u5229\u7528\u898f\u7d04\u306b\u540c\u610f\u3057\u3001\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30bf\u30b0\u3092\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1451px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Create Twitter website tag\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/create-twitter-website-tag.jpg\" alt=\"Twitter\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30bf\u30b0\u3092\u4f5c\u6210\u3059\u308b\" width=\"1451\" height=\"828\"><figcaption class=\"wp-caption-text\">Twitter\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30bf\u30b0\u3092\u4f5c\u6210\u3059\u308b<\/figcaption><\/figure>\n<p>\u4ee5\u4e0a\u3067\u3059\uff01\u3053\u308c\u3067\u3001WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u4f7f\u7528\u3067\u304d\u308b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30bf\u30b0\uff08Twitter\u30d4\u30af\u30bb\u30eb\uff09\u3092\u53d6\u5f97\u3067\u304d\u307e\u3057\u305f\u3002\u30b3\u30fc\u30c9\u306e\u5b9f\u88c5\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u624b\u9806\u306b\u5f93\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<figure style=\"width: 1448px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Twitter pixel tag\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-pixel-tag.jpg\" alt=\"Twitter\u306e\u30d4\u30af\u30bb\u30eb\u30bf\u30b0\" width=\"1448\" height=\"1275\"><figcaption class=\"wp-caption-text\">Twitter\u306e\u30d4\u30af\u30bb\u30eb\u30bf\u30b0<\/figcaption><\/figure>\n<p>\u00a0<\/p>\n<h3><a id=\"twitter-conversion-tracking-wordpress\"><\/a>WordPress\u3067Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>\u00a0<\/p>\n<p>\u305d\u308c\u3067\u306f\u3001WordPress\u3067\u3082Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002\u6b8b\u5ff5\u306a\u304c\u3089\u3001\u4eca\u5f8c<a href=\"https:\/\/wordpress.org\/support\/topic\/twitter-pixel-support\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u8ffd\u52a0\u3059\u308b\u4e88\u5b9a\u306f\u3042\u308a\u307e\u3059<\/a>\u304c\u3001PixelYourSite\u306e\u958b\u767a\u8005\u306f\u307e\u3060Twitter\u306e\u30b5\u30dd\u30fc\u30c8\u3092\u8ffd\u52a0\u3057\u3066\u3044\u307e\u305b\u3093\u3002\u3053\u3053\u3067\u7121\u6599\u306e<a href=\"https:\/\/wordpress.org\/plugins\/tracking-code-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tracking Code Manager<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u4f7f\u3044\u307e\u3057\u3087\u3046\u30028\u4e07\u4ee5\u4e0a\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u304c\u3042\u308a\u3001\u8a55\u4fa1\u306f5\u3064\u661f\u306e\u3046\u30614.2\u3067\u3059\u3002\u7121\u6599\u7248\u3067\u306f\u6700\u59276\u3064\u306e\u30b9\u30af\u30ea\u30d7\u30c8\u3092\u8ffd\u52a0\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1345px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/wordpress.org\/plugins\/tracking-code-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" title=\"Tracking Code Manager plugin\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/tracking-code-manager-plugin.jpg\" alt=\"Tracking Code Manager\u30d7\u30e9\u30b0\u30a4\u30f3\" width=\"1345\" height=\"432\"><\/a><figcaption class=\"wp-caption-text\">Tracking Code Manager\u30d7\u30e9\u30b0\u30a4\u30f3<\/figcaption><\/figure>\n<p>WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8a2d\u5b9a\u3059\u308b\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u624b\u9806\u306b\u5f93\u3063\u3066\u304f\u3060\u3055\u3044\u3002\u4eca\u56de\u306e\u4f8b\u3067\u3082\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u9001\u4fe1\u306e\u898b\u8fbc\u307f\u5ba2\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>\u307e\u305a\u3001<a href=\"https:\/\/wordpress.org\/plugins\/tracking-code-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tracking Code Manager<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u307e\u3059\u3002WordPress\u306e\u30ea\u30dd\u30b8\u30c8\u30ea\u304b\u3089\u3082\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3067\u304d\u307e\u3059\u304c\u3001WordPress\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u30d7\u30e9\u30b0\u30a4\u30f3\u30e1\u30cb\u30e5\u30fc\u306e\u300c\u65b0\u898f\u8ffd\u52a0\u300d\u3067\u691c\u7d22\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<figure style=\"width: 1734px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Install Tracking Code Manager WordPress plugin\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/install-tracking-code-manager-plugin.jpg\" alt=\"WordPress\u30d7\u30e9\u30b0\u30a4\u30f3Tracking Code Manager\" width=\"1734\" height=\"971\"><figcaption class=\"wp-caption-text\">WordPress\u30d7\u30e9\u30b0\u30a4\u30f3Tracking Code Manager<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>Tracking Code Manager\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u3067\u3001 \u300cAdd New Script\u300d\uff08\u65b0\u898f\u30b9\u30af\u30ea\u30d7\u30c8\u306e\u8ffd\u52a0\uff09\u30bf\u30b0\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u540d\u524d\u3092\u4ed8\u3051\u3066\u304b\u3089\u3001Twitter\u306e\u30d4\u30af\u30bb\u30eb\u30b3\u30fc\u30c9\u3092\u8cbc\u308a\u4ed8\u3051\u307e\u3057\u3087\u3046\u3002Twitter\u304c\u63a8\u5968\u3057\u3066\u3044\u308b\u70ba\u3001\u4f4d\u7f6e\u306f\u306e\u524d\u306b\u3057\u307e\u3059\u3002\u914d\u7f6e\u7b87\u6240\u306b\u95a2\u3057\u3066\u306f\u3001WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u5168\u4f53\u306b\u8aad\u307f\u8fbc\u307e\u308c\u308b\u3088\u3046\u306b\u300c\u6a19\u6e96\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u6b21\u306b\u300cSave\u300d\uff08\u4fdd\u5b58\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1578px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Twitter pixel settings\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-pixel-settings.jpg\" alt=\"Twitter\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a\" width=\"1578\" height=\"1569\"><figcaption class=\"wp-caption-text\">Twitter\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/figcaption><\/figure>\n<p>Twitter\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9aFacebook\u3068\u540c\u69d8\u306b\u3001Chrome\u306e\u62e1\u5f35\u6a5f\u80fd\u3067\u3042\u308b<a href=\"https:\/\/business.twitter.com\/en\/help\/campaign-measurement-and-analytics\/pixel-helper.html\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter\u30d4\u30af\u30bb\u30eb\u30d8\u30eb\u30d1\u30fc<\/a>\u304c\u3042\u308a\u307e\u3059\u3002WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u95b2\u89a7\u3057\u3001\u30d4\u30af\u30bb\u30eb\u304c\u691c\u51fa\u3055\u308c\u308b\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<figure style=\"width: 554px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Twitter pixel helper\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-pixel-helper.jpg\" alt=\"Twitter\u30d4\u30af\u30bb\u30eb\u30d8\u30eb\u30d1\u30fc\" width=\"554\" height=\"258\"><figcaption class=\"wp-caption-text\">Twitter\u30d4\u30af\u30bb\u30eb\u30d8\u30eb\u30d1\u30fc<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><br \/>\n\u305d\u308c\u304b\u3089\u3001WordPress\u306e\u30d7\u30e9\u30b0\u30a4\u30f3\u3067\u306f\u306a\u304f<a href=\"https:\/\/ads.twitter.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u884c\u3044\u307e\u3059\u3002\u300c\u30c4\u30fc\u30eb\u300d\u30e1\u30cb\u30e5\u30fc\u306b\u3042\u308b\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u300c\u65b0\u3057\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-create-conversion-event.jpg\" alt=\"twitter\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092\u4f5c\u6210\" width=\"1541\" height=\"305\"><br \/>\n<strong>\u30b9\u30c6\u30c3\u30d74<\/strong><br \/>\n\u30a4\u30d9\u30f3\u30c8\u306b\u540d\u524d\u3092\u4ed8\u3051\u307e\u3059\u3002\u3053\u306e\u4f8b\u3067\u306f\u3001\u300cLead\u300d\uff08\u65b0\u898f\u898b\u8fbc\u307f\u5ba2\uff09\u3068\u3044\u3046\u540d\u524d\u3092\u4ed8\u3051\u307e\u3059\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7a2e\u985e\u306f\u300c\u898b\u8fbc\u307f\u5ba2\u300d\u304c\u306a\u3044\u70ba\u3001\u300c\u30ab\u30b9\u30bf\u30e0\u300d\u306e\u65b9\u304c\u6700\u3082\u9069\u5207\u3067\u3057\u3087\u3046\u3002\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30bf\u30b0\u3092\u9078\u629e\u3057\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3URL\u3092\u5165\u529b\u3057\u307e\u3059\u3002\u4eca\u56de\u306e\u4f8b\u3067\u306f\u5148\u307b\u3069\u4f5c\u6210\u3057\u305f\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u306eURL\u3067\u3059\u3002\u6b21\u306b\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u306e\u4fdd\u5b58\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p>\u00a0<\/p>\n<figure style=\"width: 1571px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Twitter custom URL conversion\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-custom-url-conversion.jpg\" alt=\"Twitter\u306e\u30ab\u30b9\u30bf\u30e0URL\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\" width=\"1571\" height=\"1515\"><figcaption class=\"wp-caption-text\">Twitter\u306e\u30ab\u30b9\u30bf\u30e0URL\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/figcaption><\/figure>\n<p>\u6ce8\uff1a\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u767b\u9332\u3055\u308c\u308b\u671f\u9593\uff09\u306f\u3001\u30d3\u30e5\u30fc\u304b\u3089\u306e1\u65e5\u3068\u30af\u30ea\u30c3\u30af\u304b\u3089\u306e30\u65e5\u3067\u3059\u3002\u884c\u52d5\u5f8c\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\u306f\u30011\u65e5\u304b\u3089\u6700\u592790\u65e5\u307e\u3067\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u5f8c\u3001Twitter\u306e\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1487px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"See Twitter conversions\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/see-conversions-twitter.jpg\" alt=\"Twitter\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u78ba\u8a8d\u3059\u308b\" width=\"1487\" height=\"910\"><figcaption class=\"wp-caption-text\">Twitter\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u78ba\u8a8d\u3059\u308b<\/figcaption><\/figure>\n<h3><a id=\"twitter-conversion-tracking-woocommerce\"><\/a>WooCommerce\u3067Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>\u305d\u308c\u3067\u306f\u3001WooCommerce\u3067\u3082Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002\u4e0a\u8a18\u3068\u540c\u69d8\u306b<a href=\"https:\/\/wordpress.org\/plugins\/tracking-code-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tracking Code Manager<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>WooCommerce\u306e\u6ce8\u6587\u3060\u3051\u3067\u306a\u304f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306e\u9001\u4fe1\u3082\u8ffd\u8de1\u3059\u308b\u5834\u5408\u306b\u306f\u3001Twitter\u306e\u30a4\u30d9\u30f3\u30c8\u30d4\u30af\u30bb\u30eb\u30922\u3064\u4f5c\u6210\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u308c\u3067\u306f\u3001<a href=\"https:\/\/ads.twitter.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u307e\u3059\u3002\u300c\u30c4\u30fc\u30eb\u300d\u30e1\u30cb\u30e5\u30fc\u306b\u3042\u308b\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u300c\u65b0\u3057\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1541px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\" size-full\" title=\"Create Twitter conversion event\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-create-conversion-event.jpg\" alt=\"Twitter\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092\u4f5c\u6210\u3059\u308b\" width=\"1541\" height=\"305\"><figcaption class=\"wp-caption-text\">Twitter\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092\u4f5c\u6210\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u30a4\u30d9\u30f3\u30c8\u306b\u540d\u524d\u3092\u4ed8\u3051\u307e\u3059\u3002\u4eca\u56de\u306e\u4f8b\u3067\u306f\u300cWooCommerce Purchase\u300d\uff08WooCommerce\u8cfc\u5165\uff09\u306b\u3057\u307e\u3059\u3002\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30d4\u30af\u30bb\u30eb\u3068\u306f\u7570\u306a\u308b\u3082\u306e\u306b\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u300c\u5358\u4e00\u306e\u30a4\u30d9\u30f3\u30c8\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30bf\u30b0\u3092\u4f7f\u7528\u3059\u308b\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u6b21\u306b\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u306e\u4fdd\u5b58\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1586px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Twitter single event pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-single-event-pixel.jpg\" alt=\"Twitter\u5358\u4e00\u30a4\u30d9\u30f3\u30c8\u30d4\u30af\u30bb\u30eb\" width=\"1586\" height=\"1584\"><figcaption class=\"wp-caption-text\">Twitter\u5358\u4e00\u30a4\u30d9\u30f3\u30c8\u30d4\u30af\u30bb\u30eb<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><\/p>\n<p>Tracking Code Manager\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u3067\u3001 \u300cAdd New Script\u300d\uff08\u65b0\u898f\u30b9\u30af\u30ea\u30d7\u30c8\u306e\u8ffd\u52a0\uff09\u30bf\u30d6\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u540d\u524d\u3092\u4ed8\u3051\u3066\u304b\u3089\u3001\u5358\u4e00\u30a4\u30d9\u30f3\u30c8\u306eTwitter\u30d4\u30af\u30bb\u30eb\u3092\u8cbc\u308a\u4ed8\u3051\u307e\u3057\u3087\u3046\u3002\u300cWooCommerce\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3059\u308b\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u6b21\u306b\u300cSave\u300d\uff08\u4fdd\u5b58\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1586px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Add Twitter pixel in WooCommerce\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/add-twitter-pixel-woocommerce.jpg\" alt=\"WooCommerce\u3067Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8ffd\u52a0\u3059\u308b\" width=\"1586\" height=\"1595\"><figcaption class=\"wp-caption-text\">WooCommerce\u3067Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8ffd\u52a0\u3059\u308b<\/figcaption><\/figure>\n<p>\u3053\u308c\u3067\u5358\u4e00\u306e\u30a4\u30d9\u30f3\u30c8\u30d4\u30af\u30bb\u30eb\u306f\u3001WooCommerce\u306e\u52d5\u7684\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u30da\u30fc\u30b8\u3067\u306e\u307f\u767a\u751f\u3059\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001WooCommerce\u306e\u8cfc\u5165\u5f8c\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u767a\u751f\u3057\u305f\u3053\u3068\u304cTwitter\u306b\u77e5\u3089\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3><a id=\"twitter-conversion-tracking-edd\"><\/a>Easy Digital Downloads\u3067\u306eTwitter\u30d4\u30af\u30bb\u30eb\u306e\u8a2d\u5b9a<\/h3>\n<p>\u305d\u308c\u3067\u306f\u3001Easy Digital Downloads\u3067\u3082Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002\u4e0a\u8a18\u3068\u540c\u69d8\u306b<a href=\"https:\/\/wordpress.org\/plugins\/tracking-code-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tracking Code Manager<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>Easy Digital Download\u306e\u6ce8\u6587\u3060\u3051\u3067\u306a\u304f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306e\u9001\u4fe1\u3082\u8ffd\u8de1\u3059\u308b\u5834\u5408\u306b\u306f\u3001Twitter\u306e\u30a4\u30d9\u30f3\u30c8\u30d4\u30af\u30bb\u30eb\u30922\u3064\u4f5c\u6210\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u308c\u3067\u306f\u3001<a href=\"https:\/\/ads.twitter.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3<\/a>\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u307e\u3059\u3002\u300c\u30c4\u30fc\u30eb\u300d\u30e1\u30cb\u30e5\u30fc\u306b\u3042\u308b\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u300c\u65b0\u3057\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1541px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\" size-full\" title=\"Create Twitter conversion event\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-create-conversion-event.jpg\" alt=\"Twitter\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092\u4f5c\u6210\u3059\u308b\" width=\"1541\" height=\"305\"><figcaption class=\"wp-caption-text\">Twitter\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092\u4f5c\u6210\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u30a4\u30d9\u30f3\u30c8\u306b\u540d\u524d\u3092\u4ed8\u3051\u307e\u3059\u3002\u4eca\u56de\u306e\u4f8b\u3067\u306f\u300cEDD Purchase\u300d\uff08EDD\u8cfc\u5165\uff09\u306b\u3057\u307e\u3059\u3002\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30d4\u30af\u30bb\u30eb\u3068\u306f\u7570\u306a\u308b\u3082\u306e\u306b\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u300c\u5358\u4e00\u306e\u30a4\u30d9\u30f3\u30c8\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30bf\u30b0\u3092\u4f7f\u7528\u3059\u308b\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u6b21\u306b\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u306e\u4fdd\u5b58\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059<\/p>\n<figure style=\"width: 1585px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Twitter single event pixel in EDD\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/twitter-single-event-pixel-edd.jpg\" alt=\"EDD\u3067\u306eTwitter\u306e\u5358\u4e00\u30a4\u30d9\u30f3\u30c8\u306e\u30d4\u30af\u30bb\u30eb\" width=\"1585\" height=\"1720\"><figcaption class=\"wp-caption-text\">EDD\u3067\u306eTwitter\u306e\u5358\u4e00\u30a4\u30d9\u30f3\u30c8\u306e\u30d4\u30af\u30bb\u30eb<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><\/p>\n<p>Tracking Code Manager\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u3067\u3001 \u300cAdd New Script\u300d\uff08\u65b0\u898f\u30b9\u30af\u30ea\u30d7\u30c8\u306e\u8ffd\u52a0\uff09\u30bf\u30d6\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u540d\u524d\u3092\u4ed8\u3051\u3066\u304b\u3089\u3001\u5358\u4e00\u30a4\u30d9\u30f3\u30c8\u306eTwitter\u30d4\u30af\u30bb\u30eb\u3092\u8cbc\u308a\u4ed8\u3051\u307e\u3057\u3087\u3046\u3002\u300cEasy Digital Download\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u6b21\u306b\u300cSave\u300d\uff08\u4fdd\u5b58\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1577px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Add Twitter pixel in Easy Digital Downloads\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/add-twitter-pixel-edd.jpg\" alt=\"Easy Digital Downloads\u3067Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8ffd\u52a0\u3059\u308b\" width=\"1577\" height=\"1595\"><figcaption class=\"wp-caption-text\">Easy Digital Downloads\u3067Twitter\u30d4\u30af\u30bb\u30eb\u3092\u8ffd\u52a0\u3059\u308b<\/figcaption><\/figure>\n<p>\u3053\u308c\u3067\u3001\u5358\u4e00\u30a4\u30d9\u30f3\u30c8\u30d4\u30af\u30bb\u30eb\u304cEasy Digital Download\u306e\u52d5\u7684\u300c\u6210\u529f\u300d\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001Easy Digital Downloads\u306e\u8cfc\u5165\u5f8c\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u767a\u751f\u3057\u305f\u3053\u3068\u304cTwitter\u306b\u77e5\u3089\u3055\u308c\u307e\u3059\u3002<\/p>\n<h2><a id=\"adwords-conversion-tracking\"><\/a>WordPress\u3067\u306eGoogle AdWords\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/h2>\n<p><a href=\"https:\/\/kinsta.com\/blog\/how-to-use-google-adwords\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google AdWords<\/a>\u306fGoogle\u691c\u7d22\u306e\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u308b\u305f\u3081\u6700\u3082\u4eba\u6c17\u306e\u3042\u308b\u5e83\u544a\u5f62\u5f0f\u3067\u3057\u3087\u3046\u3002\u5b89\u304f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u901f\u304f\u898b\u8fbc\u307f\u5ba2\u304c\u6b32\u3057\u3044\u3068\u3044\u3046\u3068\u304d\u306bAdWords\u304c\u4fbf\u5229\u306b\u9055\u3044\u3042\u308a\u307e\u305b\u3093\u3002<a href=\"http:\/\/www.digitalmarketer.com\/why-adwords\/\" target=\"_blank\" rel=\"noopener noreferrer\">AdWords\u3092\u4f7f\u7528\u3059\u308b10\u306e\u7406\u7531<\/a>\u3092\u662f\u975e\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002\u50d5\u3089\u306e\u610f\u898b\u3067\u306f\u3001\u69d8\u3005\u306a\u30ab\u30b9\u30bf\u30e0\u30a4\u30d9\u30f3\u30c8\u306e\u5fc3\u914d\u304c\u306a\u3044\u70ba\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u7acb\u3061\u4e0a\u3052\u306fFacebook\u3088\u308a\u3082\u304a\u305d\u3089\u304f\u5b9f\u65bd\u3057\u3084\u3059\u3044\u3067\u3059\u3002Google Adwords\u3092\u4f7f\u7528\u3057\u3066WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u8a2d\u5b9a\u3059\u308b\u306b\u306f\u3001\u6b21\u306e\u624b\u9806\u306b\u5f93\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3><a id=\"adwords-analytics-goal\"><\/a>WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306eGoogle AdWords\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/h3>\n<p>\u4e00\u822c\u306eWordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067AdWords\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3059\u308b\u6700\u3082\u7c21\u5358\u306a\u65b9\u6cd5\u306f\u3001Google Analytics\u306e\u76ee\u6a19\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3059\u3002 \u307e\u305a\u3001Google Analytics\u3068Google AdWords\u304c\u9023\u643a\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>\u5148\u306b\u9032\u3080\u524d\u306b\u3001Google Analytics\u3067\u76ee\u6a19\u304c\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u4e0a\u8a18\u306e<a href=\"#create-google-analytics-goals\">\u306b\u5f93\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/a>\u9023\u643a\u306b\u306f\u3001Google Analytics\u306e\u300c\u7ba1\u7406\u8005\u300d\u2192\u300cAdWords\u306e\u30ea\u30f3\u30af\u8a2d\u5b9a\u300d\u306e\u9806\u306b\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002AdWords\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u9078\u629e\u3057\u3001WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u30d3\u30e5\u30fc\u3078\u306e\u30ea\u30f3\u30af\u3092\u300c\u30aa\u30f3\u300d\u306b\u3057\u307e\u3059\u3002\u6b21\u306b\u300c\u4fdd\u5b58\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full \" src=\"https:\/\/kinsta.com\/wp-content\/uploads\/2016\/12\/link-analytics-adwords.jpg\" alt=\"analytics adwords\u306e\u9023\u643a\" width=\"1837\" height=\"1380\"><\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u6b21\u306b\u3001Google AdWords\u3067\u300c\u30c4\u30fc\u30eb\u300d\u306b\u3042\u308b\u300cGoogle Analytics\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u30a4\u30f3\u30dd\u30fc\u30c8\u3059\u308b\u76ee\u6a19\u306e\u4e00\u89a7\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u3054\u89a7\u306e\u901a\u308a\u3001\u3053\u306e\u4f8b\u3067\u306f\u4ee5\u524d\u306b\u4f5c\u6210\u3057\u305f\u300cContact Us Submission\u300d\u3068\u3044\u3046\u76ee\u6a19\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u76ee\u6a19\u3092\u9078\u629e\u3057\u3001\u300c\u30a4\u30f3\u30dd\u30fc\u30c8\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full \" src=\"https:\/\/kinsta.com\/wp-content\/uploads\/2016\/12\/import-analytics-goal-adwords.jpg\" alt=\"analytics\u306e\u76ee\u6a19\u3092adwords\u306b\u30a4\u30f3\u30dd\u30fc\u30c8\" width=\"1510\" height=\"712\"><\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><\/p>\n<p>\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306e\u9001\u4fe1\u307e\u305f\u306f\u898b\u8fbc\u307f\u5ba2\u306b\u91d1\u984d\u3092\u5272\u308a\u5f53\u3066\u3001\u300c\u76ee\u6a19\u306e\u30a4\u30f3\u30dd\u30fc\u30c8\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1779px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"AdWords conversion settings\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/adwords-conversion-settings.jpg\" alt=\"AdWords\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a2d\u5b9a\" width=\"1779\" height=\"1251\"><figcaption class=\"wp-caption-text\">AdWords\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a2d\u5b9a<\/figcaption><\/figure>\n<p>\u3053\u308c\u3067\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u304c\u9001\u4fe1\u3055\u308c\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u3064\u3044\u3066\u3001AdWords\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u7c21\u5358\u3067\u3057\u3087\u3046\uff01<\/p>\n<h3><a id=\"adwords-conversion-code-woocommerce\"><\/a>WooCommerce\u3067\u306eGoogle AdWords\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/h3>\n<p>WooCommerce\u306e\u70ba\u306b\u3001Google AdWords\u306e\u5225\u9014\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\u3092\u624b\u52d5\u3067\u4f5c\u6210\u3057\u307e\u3059\u3002Google Analytics\u3067\u8cfc\u5165\u306e\u76ee\u6a19\u3092\u4f5c\u6210\u3059\u308b\u30d7\u30e9\u30b0\u30a4\u30f3\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u4eca\u307e\u3067\u8a66\u3057\u3066\u304d\u305f\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u591a\u304f\u306b\u306f\u8ab2\u984c\u304c\u591a\u3044\u3067\u3059\u3002\u516c\u5f0f\u306eWooCommerce Google Analytics\u30d7\u30e9\u30b0\u30a4\u30f3\u306e<a href=\"https:\/\/wordpress.org\/support\/plugin\/woocommerce-google-analytics-integration\/reviews\/?filter=1\" target=\"_blank\" rel=\"noopener noreferrer\">\u8a55\u4fa1\u3055\u30485\u3064\u661f\u306e\u3046\u30612.9\u3060\u3051<\/a>\u3067\u3001\u30c7\u30fc\u30bf\u306e\u5831\u544a\u304c\u4e0d\u78ba\u5b9f\u3067\u3042\u308b\u3068\u3044\u3046\u30e6\u30fc\u30b6\u30fc\u306e\u58f0\u3082\u591a\u3044\u3067\u3059\u3002Google Analytics\u306e<a href=\"https:\/\/support.google.com\/analytics\/answer\/1009612?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">\u96fb\u5b50\u5546\u53d6\u5f15\u6a5f\u80fd<\/a>\u3082\u5229\u7528\u3067\u304d\u307e\u3059\u304c\u3001\u305d\u308c\u306b\u306f\u96e3\u3057\u3044\u3068\u3053\u308d\u304c\u3042\u308a\u307e\u3059\u3002 \u6700\u3082\u7c21\u5358\u306a\u65b9\u6cd5\u306e\u4e00\u3064\u306f\u3084\u306f\u308a\u3001\u624b\u52d5\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b3\u30fc\u30c9\u306e\u4f7f\u7528\u3067\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>Google AdWords\u3067\u300c\u30c4\u30fc\u30eb\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u300c+\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1283px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Create AdWords conversion\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/create-adwords-conversion.jpg\" alt=\"AdWords\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f5c\u6210\u3059\u308b\" width=\"1283\" height=\"631\"><figcaption class=\"wp-caption-text\">AdWords\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f5c\u6210\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u300c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1634px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"AdWords website conversion\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/adwords-website-conversion.jpg\" alt=\"AdWords\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\" width=\"1634\" height=\"947\"><figcaption class=\"wp-caption-text\">AdWords\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><\/p>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u306f\u300cWooCommerce Conversion\u300d\uff08WooCommerce\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u3068\u3044\u3046\u540d\u524d\u3092\u4ed8\u3051\u307e\u3059\u3002\u5024\u306b\u3064\u3044\u3066\u306f\u3001\u9078\u629e\u80a2\u306f2\u3064\u3042\u308a\u307e\u3059\u3002 \u5024\u3092\u30a4\u30f3\u30dd\u30fc\u30c8\u3057\u306a\u3044\u3053\u3068\u3082\u3001\u52d5\u7684\u5024\u3092\u4f7f\u7528\u3057\u3066WooCommerce\u306e\u5024\u3092\u53d6\u5f97\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u5f8c\u8005\u306e\u65b9\u3092\u63a8\u5968\u3057\u307e\u3059\u3002\u306a\u304a\u3001\u52d5\u7684\u306a\u5024\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3059\u308b\u306b\u306f\u3001<a href=\"https:\/\/wordpress.org\/plugins\/tracking-code-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tracking Code Manager<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u304c\u5fc5\u8981\u3067\u3059\u306e\u3067\u3001\u3054\u6ce8\u610f\u304f\u3060\u3055\u3044\u3002\u5e83\u544a\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3060\u3051\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3057\u305f\u3044\u5834\u5408\u306b\u306f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u3092\u4f7f\u7528\u305b\u305a\u306b\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u7121\u6599\u7248\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u305d\u3046\u3059\u308b\u5834\u5408\u306b\u306f\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u3092\u4f7f\u7528\u3057\u306a\u3044\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u30ab\u30c6\u30b4\u30ea\u306b\u3064\u3044\u3066\u300c\u8cfc\u5165\u300d\u3092\u9078\u629e\u3057\u3001\u300c\u4fdd\u5b58\u3057\u3066\u7d9a\u884c\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1379px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Custom conversion code in AdWords\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/custom-conversion-code-adwords-1.jpg\" alt=\"AdWords\u3067\u306e\u30ab\u30b9\u30bf\u30e0\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b3\u30fc\u30c9\" width=\"1379\" height=\"1697\"><figcaption class=\"wp-caption-text\">AdWords\u3067\u306e\u30ab\u30b9\u30bf\u30e0\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b3\u30fc\u30c9<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d74<\/strong><\/p>\n<p>Tracking Code Manager\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u3067\u3001 \u300cAdd New Script\u300d\uff08\u65b0\u898f\u30b9\u30af\u30ea\u30d7\u30c8\u306e\u8ffd\u52a0\uff09\u30bf\u30b0\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u540d\u524d\u3092\u4ed8\u3051\u3066\u304b\u3089\u3001AdWords\u306e\u30ab\u30b9\u30bf\u30e0\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b3\u30fc\u30c9\u3092\u8cbc\u308a\u4ed8\u3051\u307e\u3057\u3087\u3046\u3002\u300cWooCommerce\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3059\u308b\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u6b21\u306b\u300cSave\u300d\uff08\u4fdd\u5b58\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1581px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Add AdWords WooCommerce pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/add-adwords-woocommerce-pixel.jpg\" alt=\"AdWords\u306eWooCommerce\u30d4\u30af\u30bb\u30eb\u3092\u8ffd\u52a0\u3059\u308b\" width=\"1581\" height=\"1596\"><figcaption class=\"wp-caption-text\">AdWords\u306eWooCommerce\u30d4\u30af\u30bb\u30eb\u3092\u8ffd\u52a0\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d75\uff08\u30aa\u30d7\u30b7\u30e7\u30f3\uff09<\/strong><\/p>\n<p>WooCommerce\u306e\u5546\u54c1\u306e\u52d5\u7684\u306a\u5024\u3092AdWords\u306b\u9001\u4fe1\u3057\u305f\u3044\u5834\u5408\u306b\u306f\u3001\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u304c\u5fc5\u8981\u3067\u3001AdWords\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b9\u30af\u30ea\u30d7\u30c8\u3082\u5909\u66f4\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u5909\u66f4\u70b9\u306f\u4e0b\u8a18\u306e\u592a\u5b57\u306e\u90e8\u5206\u3067\u3059\u3002<a href=\"http:\/\/support.intellywp.com\/article\/28-dynamic-conversion-values\" target=\"_blank\" rel=\"noopener noreferrer\">\u8aac\u660e\u8cc7\u6599<\/a>\u3082\u662f\u975e\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<pre>&lt;!-- Google Code for WooCommerce Conversion Page --&gt;\n&lt;script type=\"text\/javascript\"&gt;\n\/* &lt;![CDATA[ *\/\nvar google_conversion_id = xxxxxxxxx;\nvar google_conversion_language = \"en\";\nvar google_conversion_format = \"3\";\nvar google_conversion_color = \"ffffff\";\nvar google_conversion_label = \"x44gCKn3im0Q7eOe7gM\";\n<strong>var google_conversion_currency = \"USD\";<\/strong>\n<strong>var google_conversion_value = @@TOTAL@@;<\/strong>\nvar google_remarketing_only = false;\n\/* ]]&gt; *\/\n&lt;\/script&gt;\n&lt;script type=\"text\/javascript\" src=\"\/\/www.googleadservices.com\/pagead\/conversion.js\"&gt;\n&lt;\/script&gt;\n&lt;noscript&gt;\n&lt;div style=\"display:inline;\"&gt;\n&lt;img height=\"1\" width=\"1\" style=\"border-style:none;\" alt=\"\" src=\"\/\/www.googleadservices.com\/pagead\/conversion\/xxxxxx\/<strong>?value=@@TOTAL@@&amp;currency_code=USD&amp;<\/strong>label=x44gCKn3im0Q7eOe7gM&amp;guid=ON&amp;script=0\"\/&gt;\n&lt;\/div&gt;\n&lt;\/noscript&gt;<\/pre>\n<p>\u4ee5\u4e0a\u3067\u3059\uff01\u3053\u308c\u3067\u3001WooCommerce\u306e\u3059\u3079\u3066\u306e\u58f2\u4e0a\u3092AdWords\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u78ba\u5b9f\u306b\u8ffd\u8de1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<h3><a id=\"adwords-conversion-code-edd\"><\/a>Easy Digital DownloadsWooCommerce\u3067\u306eGoogle AdWords\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/h3>\n<p>\u305d\u308c\u3067\u306f\u3001Easy Digital Downloads\u3067\u3082Google AdWords\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002\u624b\u9806\u306f\u4e0a\u8a18\u306eWooCommerce\u306e\u8a2d\u5b9a\u3068\u975e\u5e38\u306b\u8fd1\u3044\u3067\u3059\u3002\u4e0a\u8a18\u3068\u540c\u69d8\u306b<a href=\"https:\/\/wordpress.org\/plugins\/tracking-code-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tracking Code Manager<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u30b9\u30c6\u30c3\u30d71<\/strong><\/p>\n<p>Google AdWords\u3067\u300c\u30c4\u30fc\u30eb\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u300c+\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1283px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\" size-full\" title=\"Create AdWords conversion\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/create-adwords-conversion.jpg\" alt=\"AdWords\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f5c\u6210\u3059\u308b\" width=\"1283\" height=\"631\"><figcaption class=\"wp-caption-text\">AdWords\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f5c\u6210\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d72<\/strong><\/p>\n<p>\u300c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1634px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\" size-full\" title=\"AdWords website conversion\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/adwords-website-conversion.jpg\" alt=\"AdWords\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\" width=\"1634\" height=\"947\"><figcaption class=\"wp-caption-text\">AdWords\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d73<\/strong><\/p>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u306f\u300cEasy Digital Downloads Conversion\u300d\uff08Easy Digital Downloads\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u3068\u3044\u3046\u540d\u524d\u3092\u4ed8\u3051\u307e\u3059\u3002\u5024\u306b\u3064\u3044\u3066\u306f\u3001\u9078\u629e\u80a2\u306f2\u3064\u3042\u308a\u307e\u3059\u3002\u5024\u3092\u30a4\u30f3\u30dd\u30fc\u30c8\u3057\u306a\u3044\u3053\u3068\u3082\u3001\u52d5\u7684\u5024\u3092\u4f7f\u7528\u3057\u3066Easy Digital Downloads\u306e\u5024\u3092\u53d6\u5f97\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u5f8c\u8005\u306e\u65b9\u3092\u63a8\u5968\u3057\u307e\u3059\u3002\u306a\u304a\u3001\u52d5\u7684\u306a\u5024\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3059\u308b\u306b\u306f\u3001<a href=\"https:\/\/wordpress.org\/plugins\/tracking-code-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tracking Code Manager<\/a>\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u304c\u5fc5\u8981\u3067\u3059\u306e\u3067\u3001\u3054\u6ce8\u610f\u304f\u3060\u3055\u3044\u3002\u5e83\u544a\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3060\u3051\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3057\u305f\u3044\u5834\u5408\u306b\u306f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u3092\u4f7f\u7528\u305b\u305a\u306b\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u7121\u6599\u7248\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u305d\u3046\u3059\u308b\u5834\u5408\u306b\u306f\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u3092\u4f7f\u7528\u3057\u306a\u3044\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u30ab\u30c6\u30b4\u30ea\u306b\u3064\u3044\u3066\u300c\u8cfc\u5165\u300d\u3092\u9078\u629e\u3057\u3001\u300c\u4fdd\u5b58\u3057\u3066\u7d9a\u884c\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1368px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Custom AdWords conversion code in Easy Digital Downloads\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/custom-conversion-code-adwords-edd.jpg\" alt=\"EDD\u3067\u306e\u30ab\u30b9\u30bf\u30e0\u306eAdWords\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\" width=\"1368\" height=\"1692\"><figcaption class=\"wp-caption-text\">Easy Digital Downloads\u3067\u306e\u30ab\u30b9\u30bf\u30e0\u306eAdWords\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d74<\/strong><\/p>\n<p>Tracking Code Manager\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u8a2d\u5b9a\u3067\u3001 \u300cAdd New Script\u300d\uff08\u65b0\u898f\u30b9\u30af\u30ea\u30d7\u30c8\u306e\u8ffd\u52a0\uff09\u30bf\u30b0\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u540d\u524d\u3092\u4ed8\u3051\u3066\u304b\u3089\u3001AdWords\u306e\u30ab\u30b9\u30bf\u30e0\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b3\u30fc\u30c9\u3092\u8cbc\u308a\u4ed8\u3051\u307e\u3057\u3087\u3046\u3002\u300cEasy Digital Downloads\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u6b21\u306b\u300cSave\u300d\uff08\u4fdd\u5b58\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<figure style=\"width: 1583px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Add AdWords Easy Digital Downloads pixel\" src=\"https:\/\/kinsta.com\/jp\/wp-content\/uploads\/sites\/6\/2016\/12\/add-adwords-easy-digital-downloads-pixel.jpg\" alt=\"AdWords\u306eEasy Digital Downloads\u306e\u30d4\u30af\u30bb\u30eb\u3092\u8ffd\u52a0\u3059\u308b\" width=\"1583\" height=\"1586\"><figcaption class=\"wp-caption-text\">AdWords\u306eEasy Digital Downloads\u306e\u30d4\u30af\u30bb\u30eb\u3092\u8ffd\u52a0\u3059\u308b<\/figcaption><\/figure>\n<p><strong>\u30b9\u30c6\u30c3\u30d75\uff08\u30aa\u30d7\u30b7\u30e7\u30f3\uff09<\/strong><\/p>\n<p>Easy Digital Download\u306e\u5546\u54c1\u306e\u52d5\u7684\u306a\u5024\u3092AdWords\u306b\u9001\u4fe1\u3057\u305f\u3044\u5834\u5408\u306b\u306f\u3001\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u30d7\u30ec\u30df\u30a2\u30e0\u7248\u304c\u5fc5\u8981\u3067\u3001AdWords\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b9\u30af\u30ea\u30d7\u30c8\u3082\u5909\u66f4\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u5909\u66f4\u70b9\u306f\u4e0b\u8a18\u306e\u592a\u5b57\u306e\u90e8\u5206\u3067\u3059\u3002<a href=\"http:\/\/support.intellywp.com\/article\/28-dynamic-conversion-values\" target=\"_blank\" rel=\"noopener noreferrer\">\u8aac\u660e\u8cc7\u6599<\/a>\u3082\u662f\u975e\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<pre>&lt;!-- Google Code for Easy Digital Downloads Conversion Page --&gt;\n&lt;script type=\"text\/javascript\"&gt;\n\/* &lt;![CDATA[ *\/\nvar google_conversion_id = xxxxxxxxx;\nvar google_conversion_language = \"en\";\nvar google_conversion_format = \"3\";\nvar google_conversion_color = \"ffffff\";\nvar google_conversion_label = \"x44gCKn3im0Q7eOe7gM\";\n<strong>var google_conversion_currency = \"USD\";<\/strong>\n<strong>var google_conversion_value = @@TOTAL@@;<\/strong>\nvar google_remarketing_only = false;\n\/* ]]&gt; *\/\n&lt;\/script&gt;\n&lt;script type=\"text\/javascript\" src=\"\/\/www.googleadservices.com\/pagead\/conversion.js\"&gt;\n&lt;\/script&gt;\n&lt;noscript&gt;\n&lt;div style=\"display:inline;\"&gt;\n&lt;img height=\"1\" width=\"1\" style=\"border-style:none;\" alt=\"\" src=\"\/\/www.googleadservices.com\/pagead\/conversion\/xxxxxx\/<strong>?value=@@TOTAL@@&amp;currency_code=USD&amp;<\/strong>label=x44gCKn3im0Q7eOe7gM&amp;guid=ON&amp;script=0\"\/&gt;\n&lt;\/div&gt;\n&lt;\/noscript&gt;<\/pre>\n<p>\u4ee5\u4e0a\u3067\u3059\uff01\u3053\u308c\u3067\u3001EDD\u306e\u3059\u3079\u3066\u306e\u58f2\u4e0a\u3092AdWords\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u78ba\u5b9f\u306b\u8ffd\u8de1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<h2 id=\"track-different-ads\">\u540c\u3058\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306e\u8907\u6570\u306e\u5e83\u544a\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/h2>\n<p>\u540c\u3058\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u540c\u3058\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u307e\u305f\u306f\u540c\u3058\u300c\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u300d\u30da\u30fc\u30b8\u306b\u9023\u643a\u3055\u308c\u3066\u3044\u308b2\u3064\u306e\u7570\u306a\u308b\u5e83\u544a\u3092\u4f5c\u6210\u3057\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u304b\uff1f\u3054\u5fc3\u914d\u306a\u304f\uff01\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u3042\u308b\u5e83\u544a\u3092\u78ba\u8a8d\u3067\u304d\u308b\u5de5\u592b\u306f\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3 id=\"link-adwords-analytics\">\u30aa\u30d7\u30b7\u30e7\u30f31\uff1aAdWords\u3068Google Analytics\u3092\u30ea\u30f3\u30af\u3059\u308b<\/h3>\n<p>\u6700\u3082\u5b9f\u65bd\u3057\u3084\u3059\u3044\u65b9\u6cd5\u306f\u3001<a href=\"https:\/\/woorkup.com\/link-google-adwords-google-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">AdWords\u3068Google Analytics\u3092\u9023\u643a\u3059\u308b<\/a>\u3053\u3068\u3067\u3059\u3002\u305d\u3046\u3059\u308b\u3068\u3001\u5e83\u544a\u3092\u542b\u3080\u8a73\u7d30\u306a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c7\u30fc\u30bf\u304c\u4e21\u65b9\u306b\u8a18\u9332\u3055\u308c\u307e\u3059\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u3042\u308b\u5e83\u544a\u3092\u78ba\u8a8d\u3059\u308b\u306b\u306f\u3001\u300c\u96c6\u5ba2\u300d\u2192\u300cGoogle Ads\u300d\u2192\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d\u2192\u300c\u5e83\u544a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u306b\u30a2\u30af\u30bb\u30b9\u3057\u307e\u3059\u3002<\/p>\n<h3 id=\"utm-parameters\">\u30aa\u30d7\u30b7\u30e7\u30f32\uff1aUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u4f7f\u7528<\/h3>\n<p>UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u5b9f\u306f\u3001\u8ffd\u52a0\u306e\u30c7\u30fc\u30bf\u304c\u53d6\u5f97\u3067\u304d\u308b\u305f\u3081\u5e38\u306b\u4f7f\u7528\u3057\u305f\u65b9\u304c\u826f\u3044\u3067\u3057\u3087\u3046\u3002UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306f<a href=\"https:\/\/ga-dev-tools.appspot.com\/campaign-url-builder\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb<\/a>\u3067\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u6b21\u306f\u3001AdWords\u306e\u540c\u3058\u30da\u30fc\u30b8\u306b\u30ea\u30f3\u30af\u3057\u305f2\u3064\u306e\u7570\u306a\u308b\u5e83\u544a\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3057\u305f\u4f8b\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<pre>https:\/\/kinsta.com\/?utm_source=ad-campaign&utm_medium=cpc&utm_content=<strong>ad1<\/strong>\nhttps:\/\/kinsta.com\/?utm_source=ad-campaign&utm_medium=cpc&utm_content=<strong>ad2<\/strong><\/pre>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u3042\u308b\u5e83\u544a\u3092\u78ba\u8a8d\u3059\u308b\u306b\u306f\u3001\u300c\u96c6\u5ba2\u300d\u2192\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d\u2192\u300c\u3059\u3079\u3066\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d\u2192\u300c\u5e83\u544a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u306b\u30a2\u30af\u30bb\u30b9\u3057\u307e\u3059\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u3054\u89a7\u306e\u3068\u304a\u308a\u3001WordPress\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306f\u305d\u308c\u307b\u3069\u96e3\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u8a2d\u5b9a\u65b9\u6cd5\u306f\u9593\u9055\u3044\u306a\u304f\u6570\u591a\u304f\u3042\u308a\u307e\u3059\u304c\u3001\u4e0a\u8a18\u306e\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u306f\u3053\u308c\u3089\u306e\u5b9f\u65bd\u3057\u3084\u3059\u3044\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u7406\u89e3\u306b\u304a\u5f79\u306b\u7acb\u3066\u308c\u3070\u3068\u601d\u3044\u307e\u3059\u3002\u4eca\u5f8c\u3001Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3082\u672c\u30ac\u30a4\u30c9\u306b\u8ffd\u52a0\u3059\u308b\u4e88\u5b9a\u3067\u3059\u306e\u3067\u3001\u3053\u306e\u8a18\u4e8b\u3092\u5fc5\u305a\u30d6\u30c3\u30af\u30de\u30fc\u30af\u3057\u3066\u304f\u3060\u3055\u3044\u3002WordPress\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306b\u95a2\u3059\u308b\u3044\u3044\u5de5\u592b\u3092\u3054\u5b58\u3058\u3067\u3059\u304b\uff1f\u662f\u975e\u3001\u6559\u3048\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WordPress\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3 &#8230;<\/p>\n","protected":false},"author":38,"featured_media":22784,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kinsta_gated_content":false,"_kinsta_gated_content_redirect":"","footnotes":""},"tags":[66,49],"topic":[761,794],"class_list":["post-22728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-cro","tag-49","topic-conversion-rate-optimization","topic-paid-advertising"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.6 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WordPress\u306e\u305f\u3081\u306e\u7a76\u6975\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30ac\u30a4\u30c9\uff082018\u5e74\uff09<\/title>\n<meta name=\"description\" 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