If you're looking for a WP Engine alternative, look no further than Kinsta. We're powered exclusively by Google Cloud Platform and offer a unique approach to managed WordPress hosting that we promise you've never seen before.
We have nothing against WP Engine. They were the original pioneers of the managed WordPress hosting industry and set the bar for the rest of us. However, over time WP Engine has become too big and issues with performance and customer service are increasingly common.
Every day we encounter WP Engine clients that are looking for alternatives that will speed up their sites and provide higher quality support. People ask us all the time how we're different from WP Engine, and that's the question we'll answer here. Below, we'll dive into how Kinsta is not your typical WordPress host and the benefits we offer.
From day one Kinsta was built for performance and scaling so that your WordPress sites would stay online during traffic surges. Our hosting platform doesn't fall into any of the traditional hosting categories. Our entire infrastructure is built on the Google Cloud Platform and is very different from traditional shared, VPS, or dedicated infrastructure.
Kinsta utilizes LXD managed hosts and orchestrated LXC software containers for each site. What this means is that every WordPress site is housed in its own isolated container, which has all of the software resources required to run it (Linux, Nginx, PHP, MySQL). The resources are 100% private and are not shared between anyone else or even your own sites. We don’t offer shared hosting.
When you come to Kinsta you get the same core infrastructure whether you’re on a Starter plan or Enterprise plan. It makes upgrading and downgrading your plan seamless and painless. On the other hand, when you need more server power at WP Engine you may have to move from a shared environment to a VPS, then to a dedicated server or over to cloud hosting, with site migrations required at every step along the way.
Our auto-scaling infrastructure is ready to handle your sudden surges in traffic and load. With our isolated software container technology, hardware resources are allocated to each site container automatically by our virtual machines on an as-needed basis. The result is a hosting configuration that is secure and private by design while simultaneously allowing server resources to scale up or down as needed based on the demands of the site.
We hired Kinsta’s team to migrate all 100+ websites. In an effort to quickly lighten the load on our WP Engine server through the migration process, we had Kinsta migrate our largest sites first. The first was a 500,000+ visitor/mo blog, the second was a several thousand product e-commerce site, and the third was a resource hog that ran more than 50 plugins (whoa!). Here’s what we found:
Knowing that the simple migration to a Kinsta server will produce page load speeds that exceed those of WP Engine, a company known for speed, we feel great guaranteeing page load speed improvement for every client—no matter where they’ve been hosting. And more than 100 sites into that guarantee, we’ve never lost.
Many of us at Kinsta are developers ourselves, that’s why from day one we’ve built our tools and dashboard with WordPress developers in mind. We provide the following features and accessibility to make your workflow more efficient, not all of which are available at WP Engine:
Here is a quick overview of some of the key differences between Kinsta and WP Engine.
As of March 1, 2018 WP Engine’s re-structured plans fall into five primary tiers: Personal at $35/month for one site, Growth at $115/month for 5 sites, Scale at $290/month for 15 sites, and then higher premium and enterprise plans. They no longer offer lower-tier plans in-between.
Kinsta offers eight different tiers at $30/month, $60/month, $100/month, and more all the way up into our Enterprise plans. We also offer additional custom solutions for those that demand even more.
WP Engine has both a total visits and bandwidth limit in place across all of their plans. If you exceed either of these you are charged an overage fee or are required to upgrade to a higher plan. Kinsta’s plans are only limited by total visits. Of course, like any host, we do have acceptable use policies in place, but there is no hard bandwidth limit.
It’s also important to note that overage charges at Kinsta are billed at $1 for every 1,000 visits over your plan’s limit, while overage charges at WP Engine are $2 for every additional 1,000 visits.
Except for the Starter plan, all of our plans include one or more free migrations. WP Engine doesn’t offer free migrations but rather includes a do-it-yourself plugin. For larger and more complex sites this can easily result in data loss or fail entirely if you don’t know what you’re doing.
Unless you’re a developer with time to burn, it’s much safer to let our expert migration team take care of everything for you. Moving your site to Kinsta usually won’t incur any downtime and we’ll help you inspect your migrated site prior to going live.
We don’t have level 1 or level 2 support reps. Our entire support team is made up of WordPress developers and Linux hosting engineers many of whom have managed their own servers, created themes and plugins, and contributed back to core. This ensures you’ll receive expert advice from someone who actively uses and develops with WordPress. In fact, we hire less than 1% of applicants who apply. You won’t find better support anywhere else!
Kinsta also monitors your sites' uptime every minute which means that our slowest response time is 5 minutes to any downtime that may occur. Our staff is alerted instantly and quite often we start resolving the issue before you even contact us.
Kinsta is exclusively powered by the Google Cloud Platform and offers 17 data centers around the globe, extending across five continents. At Kinsta all data centers are available across all plans, starting from as low as $30/mo! You can also choose a different data center of each of your sites. Current locations:
WP Engine offers three data centers by default and three additional international locations available for a monthly fee. For example, if you choose WP Engine’s Scale plan, the base cost is $290/month (As of March 1, 2018). If you wanted to host your site outside of their standard 3 locations, say in Germany or the UK, it would be an additional $70/month. Their Australia data center is an additional $100/month. Depending on which plan you choose this can add up to a 40% increase in your monthly price. Providers also vary based on what plan you choose.
Everything at Kinsta is interconnected over the highly reliable Google Cloud Platform premium tier network. This is designed to minimize distance and hops, resulting in faster and more secure global transport of your data. Beware, some hosting providers might opt for Google’s “standard tier” network service without telling you to cut costs, but we believe in only utilizing the best here at Kinsta.
Kinsta cares about the performance of your site, not just from our data center, but at every point around the globe. That’s why we partnered up with KeyCDN, an HTTP/2 content delivery network (CDN), and include free bandwidth across all of our plans.
KeyCDN’s content delivery architecture was built from the ground up with a focus on high-performance and designed for high throughput and low latency. When enabled, your content will be delivered and cached from their 33 POPs around the globe, this includes all regions: America, Europe, Asia, South America, Africa, and Australia!
WP Engine currently uses MaxCDN as their CDN provider and it only has 19 locations. Some regions aren’t included.
Our CDN also automatically helps protect against bad bots as well as checks all the boxes when it comes to industry standards such as GZIP and HPACK compression.
Kinsta has become one of the fastest growing managed WordPress hosts thanks in part to the many happy customers helping to spread the word. Whether you're an agency, freelancer, or blogger, Kinsta is proud to offer true profit sharing with one of the highest paying affiliate programs in the hosting industry.
You earn $50 to $500 after every signup based on the type of plan you refer. On top of that, you get a 10% monthly recurring commission for the lifetime of the customer you referred, enabling you to build passive income.
We never settle for anything less than perfection at Kinsta. That's why we built our WordPress hosting affiliate dashboard from the ground up, meaning you don't have to mess with another confusing and cluttered 3rd-party platform. This allows our developers to easily build in new features as needed to help you earn even more.
WP Engine offers $200 per new customer or 100% of the customer's first monthly payment (whichever is higher). They don't offer any way to build passive income and utilize the third-party and cumbersome ShareASale affiliate dashboard.
Kinsta will never stop innovating and providing clients with the latest and greatest technology. If you don’t believe us, check out our feature updates. We push out new integrations, tools, and features at a rate faster than anyone in the industry!
If you’re tired of subpar support or performance, Kinsta might just be the best move you ever make. Join today and launch your free migration. Let us handle the nitty-gritty stuff, and we’ll let you know when your site’s ready to go.
We stand behind our service and want you to be happy with your hosting. We are proud to offer a 30-day money-back guarantee and no long-term contracts. Try out Kinsta risk-free for 30 days!