Client country: United States

Discover how Online Guitar Books grew from a humble blog to a go-to resource for guitar enthusiasts. Founded in 2009 by Genaaron Diamente, a passionate guitar teacher, the site has grown into a thriving platform that provides free lessons, eBooks, and video courses to thousands of visitors every day.

With a focus on helping students improve their skills in various guitar-related topics, the site offers a wealth of knowledge and resources for learners of all levels. As traffic grew, Online Guitar Book migrated to Kinsta as a reliable LMS hosting provider to scale and deliver the best possible user experience to its growing audience.

Check out our interview with Genaaron to learn more about his experience with Kinsta and how it helped him take Online Guitar Books to the next level.

Snapshot

  • Industry: Music/Education
  • Number of Employees: 1-5

The Problem

Online Guitar Books struggled with security, slow website speed, and technical problems while using various hosting solutions, and sought a fast and reliable option to support site growth with minimal effort required.

“I had spent a few years trying out some of the popular hosting solutions. Over that time, I had numerous security issues, and my site was slow and sluggish. There were also technical issues that seemed difficult and tedious to resolve. Making a backup of the website, for example, was a slow, manual task.

When I decided to switch to Kinsta, my site was bringing in approximately 9000 visitors per month. I knew that if I wanted to really grow the site, I would need a hosting solution that was fast, reliable, and required as little effort as possible, [so I didn’t have to] worry about the technical side of things.”

The Solution

Kinsta’s solutions for website speed, security, and support provided a great solution for the Online Guitar Books, which had been struggling to improve site speed and address technical challenges.

“I started researching factors affecting site speed, and ways to make improvements. I discovered Kinsta’s blog (through a basic Google search about site speed), and I appreciated the valuable insights that I found. I started reading about other topics on the blog, such as topics related to SEO, and technical details that I wanted to learn more about.

This naturally led me to exploring the services that Kinsta offered, and I felt like it would be a great solution for what I needed – speed, security, support, and simplicity!

The Result

Online Guitar Book’s switch to Kinsta led to a remarkable improvement in site speed and an 800% surge in traffic, with added benefits of saving time, stress reduction, and peace of mind. With easy-to-use tools and 24/7 support, Kinsta allowed them to concentrate on their website without any issues.

“I instantly noticed an improvement in speed. Without making any optimizations for speed, I observed a noticeable increase in speed and performance, just by switching to Kinsta.

The most significant improvement has been in traffic to the site. Before I moved to Kinsta, I was averaging around 9,000 visitors per month. In the last few months of 2022, I was averaging well above 80,000 visitors per month.

I’ve published a large amount of content since moving to Kinsta, which has contributed significantly to the traffic increase, but it has been the reliability, performance, and ease of use of Kinsta that has allowed me to focus on the website itself.

There have been numerous times when being with Kinsta has saved me hours of time and stress. For example, I once updated something within WordPress, which crashed some of the functionality of the site. With a click of a button, I restored my website to a previous version and my site was back up and running immediately.

When I first moved the site over, I wanted to change the URL structure of most of the pages on the site, which meant that I needed to implement a lot of redirects. With Kinsta’s redirect tool, I was able to do this in a matter of minutes, without installing any extra plugins, or modifying the site’s code.

Google Analytics report showing month on month growth in users.

Another thing that really stands out with Kinsta is the 24/7 support. The support team is super friendly, helpful, and knowledgeable. They’ve helped me on a number of occasions when I’ve needed clarification or assistance with something.

If I had to summarize the thing that I value most about using Kinsta, it would be the peace of mind. My site runs smoothly, and the Kinsta interface is easy to use. In the rare times I need assistance from support, they’re right there, ready to answer my questions. That means I get to focus on the site itself.”

Kinsta allows me to focus on growing my site, while knowing that security, speed, and performance are taken care of.