Lara Kroeker Interactive

I’m Lara Kroeker, a Vancouver-based designer and developer with more than twenty years of experience working with creative and cultural organizations, nonprofits, small businesses, and agencies.

I help you build clear, cohesive online experiences by bringing strategy, design, and implementation together. You work directly with me from the first conversation through design, development, and ongoing support. I do the thinking and the making, so decisions carry through into the finished work.

My work includes custom WordPress development, e-commerce, membership and learning platforms, and Design Guidelines. These guidelines bring typography, colour, spacing, components, and usage rules into one practical reference. They connect the visual identity to the live site and give people and AI tools a consistent foundation to work from.

For defined work, I offer focused day-rate sessions at $1,600 CAD per day. For more interconnected needs, I offer scoped solution engagements starting at $10,000 CAD. Ongoing creative support and managed hosting through Kinsta provide continuity after launch.

I also work with agencies and studios that need senior design and development capacity for a specific engagement. Work can be delivered under your name and creative direction, with a clear scope and agreed number of days.

Across every engagement, I consider structure, content, and interaction together. The aim is an online experience that feels like your organization, functions reliably, and can evolve over time as your needs and tools change.