“The hope for the future of the world rests on future generations.”

Founded in 1946, UNICEF works to ensure all children of the world have a fair chance in life. Now, with a presence in over 190 countries and territories, they continue to save children’s lives, defend their rights, and help them fulfill their potential, from early childhood through adolescence.

Serving as a helping hand for every child in need, UNICEF collects contributions to aid children in over 150 of the world’s poorest countries. They ensure children’s survival, education, and safety, both with long-term development programs and with emergency reliefs during disasters.

Check out our interview below with UNICEF Denmark Webmaster Annika Lindgreen to learn more about their experience with Kinsta.


  • Industry: Non-profit
  • Number of Employees: 150+

The Problem

To accommodate UNICEF Denmark’s high traffic spike, their former hosting company wanted them to upgrade to a top-tier plan that would increase their hosting cost by 300%.

“As UNICEF Denmark’s digital presence continues to grow, so does the traffic to UNICEF’s websites. The increased traffic (or bandwidth in this case) caused our previous host to increase their prices. They wanted to move us to a top-tier plan that would have increased our hosting cost by 300%. This is a lot for any company, but especially for a non-government organization (NGO) where each dollar counts.

We had 7 sites running at the previous host and we dreaded the thought of moving so many sites to a new host.”

The Solution

UNICEF Denmark saves time and money with Kinsta’s scalable hosting, discounted plans for nonprofits, and free site migration with no downtime.

“Our new digital agency SkovJacobsen recommended ‌we move to Kinsta as they don’t charge for bandwidth, plus, they offer an NGO discount. Kinsta also does not force upgrading to a larger plan if you get more visitors during a campaign-month. You just pay a small fee for the extra traffic, which makes controlling costs much easier.

In our case, we were also quite intrigued by Kinsta’s claim that they would move all of our 7 sites to their platform – for free. It almost seemed too good to be true.”

The Result

All 7 sites of UNICEF Denmark were moved to Kinsta within 48 hours, without any downtime. This major switch resulted in an 88% reduction in their hosting costs.

“The migration of all 7 sites was extremely smooth and fast. All sites were moved within 48 hours by Kinsta’s migration team.  Everything just worked. Our digital agency didn’t have to change a single line of code. We had zero downtime.

With the included NGO discount, our move to Kinsta reduced our hosting cost by 88%.”

I am more than happy that we moved our sites to Kinsta. They are helpful in any matter, always respond quickly and saved us a lot of money!