Organic Media Group is a full-service digital marketing agency based in Florida that provides small and medium-sized businesses with SEO, web design, web development, and digital marketing services.
They’ve been a Kinsta customer and affiliate partner since 2019 and have successfully referred over 200 sites through Kinsta’s Affiliate Program.
Steve Snyder, the founder of The Organic Media Group, isn’t afraid to go the extra mile to achieve results for his clients. The Organic Media Group team is committed to their work ethic and dedication to helping their customers grow.
Kinsta is very value-centered for the end client, and it aligns with our methodology.
Although Steve doesn’t actively focus on affiliate marketing, his agency has seen substantial success by leveraging Kinsta’s WordPress Affiliate Program, which is an added benefit of using Kinsta’s hosting for his clients.
Over the past five years, Kinsta has proven to be a critical component of The Organic Media Group’s toolkit. Steve shares how his agency leverages Kinsta’s web hosting services to deliver real value to its clients and how the affiliate program complements his business model.
The problem
Before Kinsta, The Organic Media Group has encountered several challenges when dealing with clients’ sites:
- Unreliable uptime: Their clients’ sites experienced unreliable uptime, with frequent possibility of interruptions that could compromise website performance and reliability. Kinsta’s SLA guaranteed 99,99% uptime, however, provided The Organic Media Group agency with peace of mind, enabling them to confidently recommend Kinsta’s services to their clients.
- Complicated backup processes: With previous hosting providers, the process of backing up and restoring websites was hefty and inefficient, causing potential delays in recovery when site errors were encountered.
- Slow site performance: They needed to improve site performance and speed for their clients, which seriously impacted the effectiveness of the company’s digital marketing strategies.
- Lack of user-friendly management: The UI of previous hosts was not intuitive enough for technically less advanced team members, which affected the smooth management of client sites.
Their previous hosting partners interfered with their workload and work ethic and affected the results of their digital marketing services. For Steve, it was clear that they needed a much more reliable hosting partner to grow their agency and focus the agency on helping their clients grow.
The solution
As a digital marketing agency that extensively works with WordPress websites, Steve and his team have come to rely on Kinsta’s managed hosting solution for the majority of their clients. What initially drew them to Kinsta was the quality of the hosting service itself.
Steve explained, “We accidentally stumbled upon you through reading a couple of case studies and blogs, gave you a try with a couple of clients, and it’s been smooth sailing since. It’s been a very positive experience.”
For The Organic Media Group, several features of Kinsta have been particularly impactful in refining their workflow and optimizing their clients’ websites:
99.9% uptime and reliability
Steve’s clients have experienced virtually no downtime since using Kinsta’s services. “The uptime is phenomenal,” Steve said. “I can’t even recall a scenario where we’ve had downtime.”
At Kinsta, each site operates within its own dedicated Linux container, completely isolated from any other site on the platform. Everything is powered by the Google Cloud Platform’s Premium Tier network and integrated with Cloudflare to provide a robust infrastructure and to ensure a 99.9% uptime guarantee.
Kinsta is like a one-stop shop. We have a couple of hundred clients hosted, and I’ve never experienced any downtime or bad customer service.
Automatic daily backups
Kinsta provides automatic daily backups on all hosting plans. This feature provides peace of mind and brings ease to The Organic Media Group’s daily operations. Steve noted that they used to use cron schedules before, but utilizing Kinsta’s automatic backups has had a significant impact on the company’s workflows.
“The redundancy and the way you restore site backups is paramount to our operations.”
Ease of use
Kinsta’s user-friendly interface, MyKinsta, is another highlight for The Organic Media Group agency. It is designed for everyone who wants to manage sites and apps with ease.
MyKinsta provides unlimited user access and optimization tools that even the least tech-savvy users can comfortably access with just a few clicks. For team members with less technical knowledge, managing client websites on Kinsta is simple and intuitive. “I can throw somebody new in there, and they can manage a couple of these accounts with no problems,” Steve explained.
Enhanced security and 24/7/365 support
Steve emphasized the swift response of Kinsta’s security team when one of his clients’ websites was compromised due to weak credentials. “Your security team was on it immediately,” Steve said, praising the speed and efficiency with which the issue was resolved by Kinsta’s support team.
All sites hosted on Kinsta are protected by two powerful firewalls—Google Cloud Platform’s IP-based firewall and Cloudflare Enterprise firewall- along with DDoS protection. Proactive hack prevention measures and a dedicated malware team provide Kinsta customers with peace of mind, knowing all their sites are well protected.
On top of that, Steve praises Kinsta’s expert support availability at any time of the day.
Whether it’s 3 or 4 in the morning, you can always count on someone being there to help and answer questions. The customer service is really, really good with Kinsta.
Kinsta’s expert live support is available 24/7/365 in 10 different languages, including holidays. When contacting Kinsta’s support, you can expect experienced developers and engineers who can assist regardless of your technical background.
Affiliate recurring commissions
While Steve doesn’t focus on maximizing affiliate commissions, Kinsta’s affiliate program’s value is undeniable for agencies that want to create an additional revenue stream when recommending products. For the agencies interested in supporting their revenue with another lifetime income stream, Steve’s advice is simple: “It’s an added value-driven partnership at the end of the day. You can recommend a positive hosting provider like Kinsta, and it’s a win-win.”
For The Organic Media Group, the focus remains on delivering excellent services and a smooth client experience. Kinsta’s affiliate commissions act as a nice “bonus” contributing to their overall value.
Kinsta’s Affiliate Program as a bonus
While Steve acknowledges the potential of affiliate marketing, The Organic Media Group doesn’t use it in a traditional sense. Instead of heavily promoting affiliate links, Steve leverages the recommendation of Kinsta’s hosting services as part of a broader strategy focused on trust and value.
Steve integrates Kinsta into his marketing offerings as a solution he genuinely believes in and trusts, aligning it with his clients’ needs. This approach helps The Organic Media Group in building long-term relationships with clients. It focuses on recommending tools and services that will help their clients’ businesses in the long run.
“We don’t monitor or check it,” Steve admitted about Kinsta’s Affiliate Program, “but most of that benefit that comes to us, we pretty much give back to the clients one way or another. It’s just an added bonus.”
By recommending Kinsta’s hosting for WordPress to their clients, Steve and his team ensure top-tier website performance and management, which aligns with their commitment to providing high-quality services. The affiliate commissions are a pleasant surprise when investing back into their agency.
Kinsta’s Affiliate Program values long-term, mutually beneficial partnerships. In addition to a one-time bonus between $50 and $500, Kinsta affiliates also get a 10% lifetime monthly recurring commission for every referred WordPress customer. With a 2% churn rate, Kinsta affiliates can rest assured that their clients are well taken care of and their recurring commissions are set to last.
The result
Kinsta’s uptime, performance, and customer service have stood out for Steve and his clients. He emphasized that his agency focuses on providing the best value for its clients. “We care more about providing an exemplary experience and the best possible product to those we serve,” Steve explained.
99.9% uptime for 200+ sites
The Organic Media Group recommended Kinsta’s hosting to over 200 sites and has been impressed with the positive results. Every site has seen significant improvements in speed, security, and zero downtime, directly enhancing overall performance. The smooth automatic daily backups, paired with Kinsta’s responsive expert support team, have allowed The Organic Media Group to stay focused on driving growth for their clients without being distracted by any hosting concerns.
“Kinsta is just a great platform to be a part of, and we’re proud to recommend your hosting services to those we serve,” Steve concluded. His agency’s success with Kinsta speaks to the power of combining high-quality service with an affiliate program that delivers lifetime value.
Kinsta provides The Organic Media Group with reliability and peace of mind, allowing them to focus on delivering high-quality services to clients without worrying about any hosting issues. For agencies like Steve’s, Kinsta’s hosting services and Kinsta’s Affiliate Program cater an ideal combination of performance, security, and added long-term value.
For agencies aiming to scale, improve clients’ hosting infrastructure, and potentially create a new revenue stream, Kinsta’s hosting services and affiliate program offer a reliable, value-driven solution that aligns with long-term client success.
Interested in Kinsta’s Affiliate Program?
If you’re looking for a high-performance hosting provider and an affiliate program that adds lifetime value to your business, join Kinsta’s Affiliate Program today and start earning while providing your clients with the best-managed hosting for WordPress sites.
I haven’t had one instance where I feel like the ball has been dropped over the years. Customer service has been great; the uptime is phenomenal, you’ve got the appropriate tools in place, great caching method, the CDN and the speed has always been great. It’s a d*** good platform!
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