Are you trying to go viral? Well, you don’t need to get millions of followers or views to make a successful blog or online business. You might be able to make a living with just a few hundred VIP Facebook followers. Or you might be able to sell enough seats to your online course with a smaller Twitter or Instagram following.

The point is, social media matters, but it’s important to not get discouraged just because you see other accounts with millions of followers, or videos with millions of views. Every business is different, so it’s more about how you use social media.

And that’s where WordPress social media plugins come in. You can choose from a wide range of tools, some of which help you build your following, while others are more suitable for getting the word out about your company. Most of the time you want at least one WordPress social media plugin. However, some site owners might find that two or three of them are ideal for keeping users happy.

What Types of WordPress Social Media Plugins Do You Need?

Each WordPress social media plugin serves a different purpose, so it’s important to understand what you’re getting into before installing a plugin. Although this isn’t a definitive list, the most common social media plugins provide some of the following functionalities and benefits:

Finding the Best WordPress Social Media Plugin in 2020

You’re more than welcome to start testing out the social media plugins using the quick list above. Some people enjoy guessing and checking. However, we’ve extensively reviewed each of the plugins below and explained when they come in handy. We also talk about the pros and cons to help guide your decision.

1. Easy Social Share Buttons for WordPress

The Easy Social Share plugin sells for only $19, making it an absolute steal. Easy Social Share is used on the Kinsta blog, and we absolutely love it. Some of the reasons it makes complete sense for a blog like ours is because it doesn’t slow down the site at all, and you receive multiple tools for social sharing, follower counters, and email subscription tools. Therefore, you have the opportunity to build both your social following and email list following.

Easy Social Share Buttons for WordPress plugin

Easy Social Share Buttons for WordPress plugin

Several styles are provided with the plugin. For example, it presents a Mashable style and an Upworthy style, allowing you to mimic those types of websites. Along with a post view counter, wonderful social sharing analytics, and something called a subscriber booster, you can’t go wrong with the Easy Social Share Buttons for WordPress plugin. We’ve also found that the plugin developer is very responsive to comments and tickets.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

2. Novashare

Novashare is a fast and lightweight social sharing plugin for WordPress that won’t slow down your site. It was developed from the ground up with simplicity and performance in mind to increase your shares.

Novashare WordPress plugin

Novashare WordPress plugin

One of the great things about it is that you can be up and running in just a matter of minutes. There isn’t any bloat or a thousand different options you have to sort through. It scales across all devices (mobile and desktop) and allows you to set breakpoints wherever you want.

It’s a premium plugin and the price for a single license starts at $29.95.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

3. Social Pug

Social Pug was developed by the team over at DevPups. They also created Opt-in Hound, which lets you build your email list. Beyond that, they also help co-develop other user registration and membership plugins on the repository. So when it comes to social and user interaction with your WordPress site, this is what these guys do!

Social Pug WordPress plugin

Social Pug WordPress plugin

Social Pug currently has over 40,000 active installs with an impressive 5 out of 5-star rating. You can check the reviews for yourself. People love this plugin because it is lightweight, won’t slow down your site, and has just enough functionality to give you what you need if comparing to other bigger plugins. They also have a premium version which offers a few more features.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

4. Shareaholic

As a WordPress site owner, you’re probably always on the lookout for new opportunities to engage with your audience. Shareaholic is a WordPress plugin used by hundreds of thousands of sites that comes with a suite of site engagement tools (Share Buttons, Related Posts, Follow Buttons, Cookie Consent, and Analytics). You can read our detailed review here: Shareaholic Review: A Suite of Audience-Engaging WordPress Tools

Shareaholic WordPress plugin

Shareaholic WordPress plugin

Shareaholic allows you to add both floating and in-content share buttons, as well as share buttons on individual images and options for social follow buttons. Each placement comes with its own array of detailed settings with the ability to turn on share counts, choose specific social networks, and more.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

5. Social Media Share Buttons & Social Sharing Icons (Ultimate Sharing)

The Social Media Share Buttons & Social Sharing Icons plugin has a long name, but it’s simple and intuitive enough to become your primary social media plugin. The plugin includes social buttons for linking to your accounts and getting people to share your articles and pages. Over 200 social media platforms are covered with the buttons, including YouTube, Facebook, Twitter, and Instagram. One of the main reasons you might go with this WordPress social media plugin is if you’re trying to find a highly-customized design. For instance, a blog about cats would be able to choose templated buttons that look like cats.

Social Media Share Buttons & Social Sharing Icons WordPress plugin

Social Media Share Buttons & Social Sharing Icons WordPress plugin

Obviously, not every theme is going to be provided through this plugin, but you can at least install it, see which options are available, then decide whether or not to keep it. Another reason I like this social plugin is that you can get creative with the location of your buttons. You can decide to have the buttons on some pages and hide them for others. It also lets you change the margins and choose from effects like stickiness and floating buttons. The majority of basic features come with the free version, but there is a premium plugin that currently sells for a $25 one-time fee.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

6. Social Media Share Buttons | MashShare

If you’ve ever read the Mashable website, you know that it’s a hub for shareable content. The social media buttons are an essential part of that system, so the Social Media Share Buttons | MashShare plugin tries to mimic what’s being done on Mashable. The MashShare plugin has a freemium model, so the majority of the basic features are free, but you can pay for additional add-ons to improve your own toolset. Sometimes this is a good thing, since you don’t have to fork over any cash for features you don’t need. But occasionally the developers keep all of the good features out of the free version, requiring you to buy several add-ons.

As for MashShare, it provides sharing buttons for the most popular social networks. It’s also pretty dynamic and fast loading, so it’s not going to slow down your site. I like the freemium model for this plugin, since you might end up not having to pay for anything.

Social Media Share Buttons WordPress plugin

Social Media Share Buttons WordPress plugin

If you do need an add-on, they start at around $25. Some of the add-ons include the following:

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

7. Social Media Flying Icons | Floating Social Media Icon

The Social Media Flying Icons plugin offers 30 different button styles for you to test out. Some of them are rather unique, like hearts or bottle caps, while others are flat, modern designs for covering the majority of industries. The standout feature is the flying animation, grabbing user attention when they land on your website. I’m not sure whether or not these animations increase conversions, but they sure are fun to look at.

Social Media Flying Icons | Floating Social Media Icon WordPress plugin

Social Media Flying Icons | Floating Social Media Icon WordPress plugin

With plugins like this, it’s best to install it and view which button styles are provided. Finding the right look for your social sharing buttons is essential, so you can quickly install and uninstall plugins just to check out the designs.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

8. WordPress Social Share, Social Login and Social Comments Plugin – Super Socializer

Try the WordPress Social Share, Social Login and Social Comments Plugin if you’re interested in getting all your social needs in one solution. For example, an online store could ask customers to log in using Facebook. Then, the users would be able to share products on Twitter. Lastly, they could make comments on your blog using Facebook.

Super Socializer WordPress plugin

Super Socializer WordPress plugin

This is an entirely free plugin, but you do have the option to install some add-ons for extra power. For example, you need a $10 add-on to modify Facebook comments. That’s really the only add-on that seems like a requirement (at least if you plan on having a blog with Facebook comments,) but here are some of the other add-ons for you to choose from:

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

9. Revive Old Post and Revive Network

Revive Social is a company with two plugins we find interesting. One is called Revive Old Post, which automatically shares some of your old content to social networks. The other is called Revive Network, which pulls interesting articles from other news sources and blogs, and automatically shares them to your own social pages.

Revive Old Post WordPress plugin

Revive Old Post WordPress plugin

The Revive Old Post plugin starts at $75 per year and goes up to $299 per year if you need support for unlimited sites. The Revive Network plugin starts at $49 per year and goes up to $399 per year for marketers. There is a free version for Revive Old Post, but it is rather limited.

Why You Should Consider These WordPress Social Media Plugins

Possible Downsides

10. Instagram Feed

Instagram is one of the most popular networks to display on your website. It might have something to do with the beautiful filters that make your pictures look more interesting. Regardless, including a feed of your posts can be done with the help of the Instagram Feed plugin.

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Instagram Feed WordPress plugin

Instagram Feed WordPress plugin

The plugin is pretty self-explanatory, seeing as how you link up your Instagram page, decide where you’d like the feed to show on your site, then activate it so that the images are displayed on the site. A Pro Version is sold for $39, but you only need that if you’re interested in a pop-up photo lightbox, hashtag filtering, or support for photo captions.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

11. The Sumo Social Apps

The Sumo brand has gained all sorts of popularity in the world of blogging and eCommerce, and it’s all because of its free suite of marketing tools. Although the most powerful plugins from Sumo involve email marketing, both Sumo Share and Image Sharer allow for some interesting social sharing options.

Sumo Social Apps WordPress plugins

Sumo Social Apps WordPress plugins

Sumo Share serves as your basic sharing module, where the social sharing buttons show up next to your content. The sharing buttons are universally useful, since they look professional and modern. I’d argue these sharing buttons are some of the best-looking ones you can find. The Image Sharer plugin is a little different. It places social sharing buttons on all of your website’s images. Therefore, that image is directly inserted as the featured image when someone shares to, say, Facebook or Pinterest.

Why You Should Consider These WordPress Social Media Plugins

Possible Downsides

12. Social Locker for WordPress

Social Locker for WordPress keeps people out of certain content on your website unless they complete some sort of social task. For example, they might tweet something or like you on Facebook in order to reveal your blog posts or an eBook.

Social Locker for WordPress plugin

Social Locker for WordPress plugin

Social networks like Facebook have not always endorsed locked content like this, but they can’t really control what you do on your own site. I like it most for high-quality content outside of your regular blog posts. So, if you put together a wonderful webinar or eBook, you might be better off asking for social shares and follows instead of money.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

13. Kiwi Social Share

Kiwi Social Share was developed by the team over at Macho Themes. They have a long-standing history of creating WordPress themes. It was designed with ease of use and speed in mind.

Kiwi Social Share WordPress plugin

Kiwi Social Share WordPress plugin

Kiwi Social Share currently has over 20,000 active installs with a 4.5 out of 5-star rating. If you read through the reviews you can see that people really like how simple it is to use. You can quickly show your social media buttons before content, after content, or both. The dashboard to control the settings of the plugin also has a great UI.

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

14. Social Warfare

Social Warfare comes from the Warfare Plugins company. It’s a simple and sleek solution for getting your posts and pages shared. The main reason users like Social Warfare is because the buttons are attractive. I’ve tested out dozens of WordPress social media plugin options, only to find that the designs are either outdated or they try too hard to stand out. The fact of the matter is that most websites need modern buttons without all the flare.

Social Warfare WordPress plugin

Social Warfare WordPress plugin

The pricing for Social Warfare starts at $29 per year, but that limits your use of the plugin to one website. It jumps up to $125 per year for five websites and $250 per year for 10 websites. That’s somewhat reasonable, but it would be preferable to have a one-time payment instead of that recurring yearly setup. Regardless, you’re paying for the beauty and speed of the plugin, since it’s not going to look jittery or cause lags in your page loads. In short, you’re achieving a more professional look.

Just how fast is it? Well, here is a speed test we ran. It only loads three scripts and they are all under 10 KB. And that is with social share counts enabled. It’s definitely one of the fastest WordPress social media plugins on the market!

Social Warfare scripts

Social Warfare scripts

Why You Should Consider This WordPress Social Media Plugin

Possible Downsides

Our Conclusion on the Best WordPress Social Media Plugins

As discussed, you may end up using only one WordPress social media plugin, or you might find that a handful of them work for your website. Regardless, you have plenty of options to choose from, so I’d recommend starting with Easy Social Share or Social Warfare to get those sharing buttons ready for your users. The sharing buttons are crucial. Then you can implement other things like links to your social pages, social content lockers, and feeds. If Facebook is your preferred social media, make sure to read our list of the best WordPress Facebook Plugins.

If you have any questions about the best WordPress social media plugins, or if you can think of some other great solutions, let us know in the comments section below.


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