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Articles by Brian Jackson

Brian has a huge passion for WordPress, has been using it for over a decade, and even develops a couple of premium plugins. Brian enjoys blogging, movies, and hiking. Connect with Brian on Twitter.

Where and How to Hire a WordPress Developer

Finding and hiring a WordPress developer can be a daunting task. This post covers great sources for hiring and steps to sensibly assess candidates.
Reading time
14 min read
Updated date
March 12, 2026
Post type
Blog
Topic
WordPress Development

A Deep Dive Into the GTmetrix Speed Test Tool

In this post we take a deep dive into the GTmetrix speed test tool, including a waterfall analysis and tips to improve the speed of your WordPress…
Reading time
24 min read
Updated date
March 20, 2026
Post type
Blog
Topic
Web Development Tools
Topic
Website Speed

How To Optimize Images for Web and Performance

Images are often the #1 element responsible for slow page load times. Learn how to optimize images for web and your site.
Reading time
20 min read
Updated date
March 11, 2026
Post type
Blog
Topic
Image Optimization
Topic
Web Design
Topic
WordPress Website Design

Easy Digital Downloads Tutorial for WordPress (In-Depth)

Check out our in-depth Easy Digital Downloads tutorial for WordPress and how it makes a great WooCommerce alternative for selling digital downloads.
Reading time
17 min read
Updated date
May 29, 2026
Post type
Blog
Topic
WordPress Development

How to Fix the “Specify a Cache Validator” Warning

Find out how to fix the "Specify a Cache Validator" warning on your WordPress site that you see in Pingdom, GTmetrix, and PageSpeed Insights.
Reading time
6 min read
Updated date
October 1, 2025
Post type
Blog
Topic
Website Cache
Topic
Website Errors

What Is an SVG File (And How do You Upload SVGs to WordPress)?

What is an SVG file? It's an XML-based vector image format for two-dimensional graphics with support for interactivity & animation. Learn more in t…
Reading time
9 min read
Updated date
March 19, 2026
Post type
Blog
Topic
WordPress Development
Topic
WordPress Website Design

Why You Should Be Using Supported PHP Versions

Supported PHP versions (especially PHP 8 and higher) offer security enhancements, performance benefits, and all-around better developer features.
Reading time
14 min read
Updated date
June 1, 2026
Post type
Blog
Topic
Learn PHP
Topic
PHP Updates

How to Fix “Specify a Vary: Accept-Encoding Header” Warning

Find out how to fix the "Specify a Vary: Accept-Encoding Header" warning on your WordPress site that you see in Pingdom, GTmetrix, and PageSpeed In…
Reading time
3 min read
Updated date
March 18, 2026
Post type
Blog
Topic
WordPress Issues

Conversion Rate Optimization Tips – 12 Easy Ways to Boost Sales

Getting lots of traffic to your website is always good. But it won't help if it doesn't convert. Check out these 12 conversion rate optimization tips.
Reading time
27 min read
Updated date
July 12, 2024
Post type
Blog
Topic
Conversion Rate Optimization

Launching a Premium WordPress Coupon Plugin (Behind the Scenes)

Check out this behind the scenes look at launching a premium WordPress coupon plugin. It started as an idea and eventually turned into something more.
Reading time
16 min read
Updated date
March 11, 2026
Post type
Blog
Topic
WordPress Plugins

AWS Outage – Why We Need More Cloud Computing Providers

The AWS outage on February 28th, 2017 seemed to have a ripple effect across the entire web. This is one reason why we need more cloud computing pro…
Reading time
7 min read
Updated date
April 23, 2026
Post type
Blog
Topic
Cloud Computing Platforms
Topic
Cloud Hosting

In-Depth Guide on Hosting Local Fonts in WordPress

Check out this in-depth guide on hosting local fonts in WordPress. Examples include using a premium font as well as moving a Google font to your ow…
Reading time
17 min read
Updated date
March 19, 2026
Post type
Blog
Topic
WordPress Fonts
Topic
WordPress Website Design